宜昌招聘

Roles and Responsibilities



1. Build and maintain effective and excellent relations with digital media, online key opinion leaders and others related to ensure brand awareness and affinity among all kinds of online stakeholders.



2. Well manage and maximize utilization of ePR tools/platforms to provide an authoritative and attractive messages and communications to online audiences and media so as to make strong WOM in the internet.



3. Implement creative online PR programs, with the external vendor support, based on the PR Calendar and business needs of the brand.



4. Provide monthly online coverages report, with the external vendor support, regularly update on the market information in regard to the perception of the brand's image and products, competitors' PR activities and market trends.



5. Assist PR Manager to handle other day-to-day PR works including media enquiries, media relations management, media database update, press release drafting, coverage tracking etc.



6. Assist PR Manager to plan and execute PR events and programs.




Education Background



University Graduate, English literature and Mass communications specialization preferred but not compulsory



Required Work Experience



3-5 year prior experience in a similar role for a cosmetic or premium lifestyle brand, experience in online and digital PR or marketing function is much preferable



Required Skill Sets



1. Excellent understanding of online and digital media, key opinion leaders and other stakeholders in China



2. Passionate for cosmetic industry and internet



3. Excellent verbal and written skills in Chinese and English, especially familiar with internet language style



4. Good vendor management , ability to engage with and extract best work from external agency / vendor



5. Work with people from multiple functions



6. Work with limited supervision



7. Proactive, creative, innovative and details-driven



Required Personal Characteristics



1. Extrovert, open-minded, passionate, optimistic, smart and confident, should have a pleasant personality and strong sense of team work, mutual respect and support



2. A keen sense of contemporary lifestyle and fashion trends



3. Strong logical thinking with attention to details



4. Honest and behaves consistently with espoused values. Confronts unethical behavior

   雅诗兰黛集团由雅诗兰黛和约瑟夫兰黛创始于1946年。如今，雅诗兰黛集团傲居世界化妆品行业领先地位，生产和营销高品质的护肤、彩妆、香水和护发产品。集团旗下拥有超过25个知名品牌，产品行销全球150多个国家和地区。
    2002年，正式成立在中国的全资子公司，一直致力于为中国消费者提供***品质的产品和服务。集团经营着Estée Lauder雅诗兰黛、Clinique倩碧、Origins 悦木之源、La Mer 海蓝之谜、M.A.C魅可、Bobbi Brown芭比波朗、Tom Ford Beauty汤姆福特美妆等高端护肤彩妆品牌，以及Jo Malone London祖玛珑、Ermenegildo Zegna杰尼亚、DKNY等香水品牌。
    在关注销售业绩的同时，雅诗兰黛集团始终致力于集团内人才的发展及培养，同时关注于多项公益事业。集团以家庭文化为本，关心关注每位员工。
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