宜昌招聘

Key Responsibilities

? Develop an understanding of the client’s consumers, their needs, their customers, and those of their competitors.
? Develop marketing and brand strategies including competitive analysis, portfolio strategy, and management, brand communication, marketing mix, marketing budget recommendations as well as tactical recommendations in traditional and digital marketing for all product categories in North Asia.
? Work with global & regional teams to define marketing strategies for the forthcoming product categories and deploy them in North Asia region.
? Create, develop, and execute marketing initiatives to reinforce the clients brand presence and expand market share across North Asia region.
? Work with sales teams and supply chain teams to reach target of market share and revenue as well as profitability.
? Identify marketplace, consumer, and brand trends to provide vehicles for marketing teams and foster the best practice sharing and learning among the region and with the global category organization.

Candidate Profile
? This position requires strong business, marketing and strategic thinking skills as well as the ability to drive seamless execution across a large regional business and diverse channels.
? The role also requires exceptionally strong presence, communication, and writing skills.
? The ability to inspire the clients teams, partners, and to translate consumer insights into meaningful business opportunities is crucial.
? The ideal candidate should be a resourceful leader who can manage people within a rapidly growing organization and drive multiple projects on his/her own.
? Ideally they should have an in-depth understanding of the hygiene industry, be a seasoned candidate with a strong marketing record of accomplishment of driving market share to achieve consistent and substantial business growth.


Qualifications

? 10-15+ years of marketing experience in FMCG industry, experience in the China market is highly desirable.
? 5-10 years of direct experience in brand/product, management is necessary.
? A true marketer, who understands and thinks in consumer needs, has a proven record of accomplishment to build, and expand FMCG brands.
? Related channel or sales management is a plus.
? A business degree with a concentration in Business Management, or Marketing is ideal; MBA is preferred.
? Regular regional and international travel is required,
? Fluency in English is required,

C-Russell International Ltd.