Marketing Manager(b2b)
广州市越秀人力资源顾问服务有限公司
- 公司规模:50-150人
- 公司性质:合资(非欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2013-09-18
- 工作地点:广州
- 招聘人数:若干
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展经理
职位描述
PURPOSE OF POSITION
The position of Marketing Manager – China is responsible and accountable for development and execution of fully integrated, insight based category / brand solutions and activities for customers/channels for the Greater China market both retail and commercial business.
KEY ACCOUNTABILITIES
1. Develop and translate customer insight into business building opportunities with specific customers and channels;
2. Development of category vision and strategy. Develop and implement annual brand plans to meet business financial objectives;
3. Jointly build customer marketing plans with sales managers for specific account/channels to deliver category/brand objectives ;
4. Periodically seek market understanding through various research methodology : competitor activity, price movement, market trend, product acceptance, benchmarking;
5. Develop and manage new products development projects;
6. Management and control of DME within the agreed budget.
B2B marketing experience;
Excellent English and Mandarin language capability.
The position of Marketing Manager – China is responsible and accountable for development and execution of fully integrated, insight based category / brand solutions and activities for customers/channels for the Greater China market both retail and commercial business.
KEY ACCOUNTABILITIES
1. Develop and translate customer insight into business building opportunities with specific customers and channels;
2. Development of category vision and strategy. Develop and implement annual brand plans to meet business financial objectives;
3. Jointly build customer marketing plans with sales managers for specific account/channels to deliver category/brand objectives ;
4. Periodically seek market understanding through various research methodology : competitor activity, price movement, market trend, product acceptance, benchmarking;
5. Develop and manage new products development projects;
6. Management and control of DME within the agreed budget.
B2B marketing experience;
Excellent English and Mandarin language capability.
公司介绍
C-Russell International Ltd.
联系方式
- 公司地址:上班地址:广州市东风西路流花广场132号之二园景中心1611房