Group Product Manager-Maybelline
欧莱雅（中国）有限公司
- 公司规模：1000-5000人
- 公司性质：外资(欧美)
- 公司行业：快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期：2012-11-02
- 工作地点：上海
- 招聘人数：若干
- 学历要求：本科
- 职位类别：产品/品牌主管
职位描述
To develop new products and renovate pillar products:
? Decode consumer insights and anticipate trends to write breakthrough concepts
? Collect, compare and synthesise international market data and propose actions based on findings. Analyse competitors (products and strategies)
? Follow the steps and deadlines of the Marketing. Liaise with research, industrial and packaging development. Ensure detailed executional excellence
? Write the implementation kit for countries, recommending the marketing mix, for product launches and pillar-product renovations
? Assist in the development of creative material in line with the brands integrated-communication platform
? Communicate fluidly with all departments in product development process (industry, agency, research...)
? Effectively prepare clear messages for the hierarchy to present to top management ? Others assigned by line manager
? Decode consumer insights and anticipate trends to write breakthrough concepts
? Collect, compare and synthesise international market data and propose actions based on findings. Analyse competitors (products and strategies)
? Follow the steps and deadlines of the Marketing. Liaise with research, industrial and packaging development. Ensure detailed executional excellence
? Write the implementation kit for countries, recommending the marketing mix, for product launches and pillar-product renovations
? Assist in the development of creative material in line with the brands integrated-communication platform
? Communicate fluidly with all departments in product development process (industry, agency, research...)
? Effectively prepare clear messages for the hierarchy to present to top management ? Others assigned by line manager
公司介绍
关于欧莱雅集团与欧莱雅中国
创立于1909年的欧莱雅集团，是全球***的化妆品集团。于1997年进入中国市场，经过19年快速、稳健、持续的增长，欧莱雅已成为中国化妆品市场的翘楚，并在多个细分市场位居***，包括***护肤、彩妆、***护肤、面膜、高档化妆品、药妆以及专业美发领域。总部位于上海，有超过4400名员工。目前在中国拥有一个研发和创新中心，一个培训中心和三家工厂分别位于苏州、宜昌和广州。
敬请关注欧莱雅中国“让所有人拥有美”官方微信账号及官方网站*******************
创立于1909年的欧莱雅集团，是全球***的化妆品集团。于1997年进入中国市场，经过19年快速、稳健、持续的增长，欧莱雅已成为中国化妆品市场的翘楚，并在多个细分市场位居***，包括***护肤、彩妆、***护肤、面膜、高档化妆品、药妆以及专业美发领域。总部位于上海，有超过4400名员工。目前在中国拥有一个研发和创新中心，一个培训中心和三家工厂分别位于苏州、宜昌和广州。
敬请关注欧莱雅中国“让所有人拥有美”官方微信账号及官方网站*******************
联系方式
- Email：shailyn.wang@loreal.com
- 公司地址：湖北省宜昌市西陵经济开发区西湖路18号 (邮编：204000)