宜昌招聘

Responsibilities

·       Plan and implement online and offline events to build brand awareness and to generate high quality inquiries.

·       Analyze ROI of each event and share with the team insight/learnings for future event planning and promotion.

·       Leverage online marketing channels to promote events and ensure smooth online-to-offline experience for attendees.

·       Create localized Chinese brochures/flyers and other marketing materials based on global materials.

·       Manage online paid media channels and analyze ROI regularly and make adjustment in advertising materials or bidding strategies accordingly.

·       Plan and deploy EDM/SMS campaigns for China and track results.

·       Develop partnership with external parties including universities, co-working spaces, local communities etc. to explore partnership opportunities to build brand awareness among target audience.

·       Other initiative to improve business performance in China market.

Qualifications

·       2 years+ working experience in marketing or advertising/PR/media agency

·       Bachelor’s Degree in marketing or communication is a plus

·       Native Chinese speaker with good command of English

·       Good interpersonal skills and self-motivated

Familiar with Salesforce CRM and Marketing Cloud is a plus

关于英孚教育
英孚教育成立于1965年，是一家全球教育培训公司，以“教育，让世界无界”为企业使命。英孚在全球各地有诸多学校和办事处，并拥有优质在线英语学习基地Englishlive。英孚主要致力于语言培训、出国留学游学、学位课程和文化交流等项目。英孚还发布了全球英语熟练度报告,该报告打破了地域限制，在全球范围内测试了不同国家成人的英语能力。
 
About EF Education First
Established in 1965 with a mission to open the world through education, EF Education First (EF) is an international education company which focuses on language, academics, and cultural experience. EF has hundreds of schools and offices worldwide and online English learning platform English Live . With long term commitment in China, EF has been selected as the official supplier of language training services for Beijing 2008 Olympics. Since 1988, EF has provided service to Olympic Games for six times, including the PyeongChang 2018 Winter Olympics and the upcoming Tokyo 2020 Olympics. Each year, EF publishes the English Proficiency Index measuring the English ability of adults in countries across the world.