宜昌招聘

Business context and main challenges of the job:
• Supports the Brand Development Manager in delivery of innovation and renovation projects to the agreed milestones/timelines and to the high quality standards set (OTIF) ;
• Develops an in-depth understanding and becomes an expert in China market – the business environment in which the brand competes including category segments and
channels;
• Builds a holistic understanding of consumers and shoppers.

Key Success Measures:
• Responsible for driving topline growth, medium term category and brand share targets as well as specific marketing objectives relating to brand health and equity;
• Delivery of specific elements of the category 8 Quarter (8Q) rolling plan.

Main Accountabilities:
INNOVATION & RENOVATION
• Manages small innovation projects or clearly defined sections of bigger project coached/supervised by brand development manager.
• Assists in the development of consumer insights and the development of global innovation (including packaging) and communication program working closely with the CMI team, agencies and other functional teams ie. Supply chain, finance to ensure excellent delivery and implementation.
• Accountable for the analysis of brand performance and brand health by constantly evaluating performance of regional support activities and in-store implementation against measurable objectives in key countries. This includes the monitoring of progress against key trial and awareness measures and initiating measuring the effectiveness and ROI of key activities.
• Identifies solutions and make recommendations to improve effectiveness based on performance monitoring.

BRAND MARKETING PLANS (BMP)
Assist in the translation of Brand Vision Plan into the BMP by co-working with Brand Builders to deliver an aligned BMP.

Key Skills:
• Understanding Consumers and Shoppers
• Develops and launches relevant innovation and relaunches
• Creates integrated communication
• Monitors progress and takes action
Core aspects underpinning all skills: Creativity, Empathy,
Obsession with brands & consumers, Sense of Aesthetics, Analytical Thinking & Rigour

Job Requirements:
1. Bachelor degree and above;
2. More than 3 years MKT related working experience;
3. Passion for growth;
4. Project Management experience;
5. Good communication and coordination skill.

If you are interested in more career opportunity, please visit http://www.unilever.com.cn/ourcompany/careers/Recruit/positioninfor.asp
Should you have any questions regarding to the job application or require additional information, Please contact Unilever Enterprise Support HR Services via the following toll free number,

China Netcom: 10 800 85 21491
China Telecom: 10 800 15 21491
Hong Kong: 800 96 2023

Your application will be reviewed against our requirements and we will be in touch shortly to provide you with an update on the status of your application. Thank you for the cooperation!

联合利华的使命是让您的生活更具活力并使您心情愉悦、神采焕发、享受更加完美的生活。每天，在全世界，人们都会接触到联合利华的产品。我们的品牌受到各地消费者的信赖，我们已成长为全世界最成功的日用消费品生产商之一。我们是全球***的的冷冻食品、冰淇淋、茶饮料、人造奶油和调味品生产商，也是全球***的洗涤、洁肤和护发产品生产商之一。在中国，我们已经成功地建立了力士、清扬、多芬、夏士莲、旁氏、奥妙、金纺、中华、立顿、四季宝、家乐、和路雪 等诸多为广大消费者熟悉和喜爱的品牌。同时，我们努力保持与当地社会的交流，关心当地社会的发展，重视当地人才的培养。我们热忱期待您的加入！
Unilever's mission is to add vitality to life and help people feel good, look good and get more out of life. Every day, around the world, people reach for Unilever products. Our brands are trusted everywhere and, by listening to the people who buy them, we've grown into one of the world's most successful consumer goods companies. We are the largest frozen foods, ice cream, tea-based drinks, margarine and seasoning product manufacturer, and is one of the largest cleaning, skin cleansing and hair care product manufacturers. In China, Unilever has built brands which are known and liked by many Chinese consumers, such as Lux, Clear, Dove, Hazeline, Pond's, Omo, Comfort, Zhonghua, Lipton, Skippy, Knorr, Wall's. We are committed to be a responsible corporate citizen by contributing to the local communities and economic development. We actively develop people and build local leadership. Welcome to join us!