Product Manager ID25083
雅诗兰黛(上海)商贸有限公司
- 公司规模:5000-10000人
- 公司行业:快速消费品(食品、饮料、化妆品)
职位信息
- 发布日期:2019-01-16
- 工作地点:上海
- 招聘人数:若干人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:6-8千/月
- 职位类别:产品/品牌经理
职位描述
职位描述
Drive the Brand growth and image through strategies and programs, driving new innovative product launches and re-promote activities as well as creating Brand Experience at every point of consumer interaction.
Plan and implement marketing activities as per the defined marketing calendar
Coordinate strong and field-oriented marketing calendar and take lead in brand communication in media (advertorial and ads)
Lead in product strategy – pricing, mix, sizes, packaging, new developments
Lead development of new product launch plans Provides feedback to NY regarding programs effectiveness, as well as local needs in terms of new products, shades, communication formats, promotional tools and in general all aspects of marketing mix
Lead in all category analysis & competitor activities tracking (new products/new counters/new packaging)
Manage, plan and monitor the marketing spending and review its efficiency, effectiveness and priorities on a regular basis
任职条件
Minimum Education level: Minimum Years of Experience: 5 ;Travel Time: 10%
BACHELOR DEGREE
Required Language Proficiency: Licenses or Certifications:
CHINESE AND ENGLISH
职能类别: 产品/品牌经理
公司介绍
2002年,正式成立在中国的全资子公司,一直致力于为中国消费者提供***品质的产品和服务。集团经营着Estée Lauder雅诗兰黛、Clinique倩碧、Origins 悦木之源、La Mer 海蓝之谜、M.A.C魅可、Bobbi Brown芭比波朗、Tom Ford Beauty汤姆福特美妆等高端护肤彩妆品牌,以及Jo Malone London祖玛珑、Ermenegildo Zegna杰尼亚、DKNY等香水品牌。
在关注销售业绩的同时,雅诗兰黛集团始终致力于集团内人才的发展及培养,同时关注于多项公益事业。集团以家庭文化为本,关心关注每位员工。
欢迎加入“雅诗兰黛公司”大家庭!
联系方式
- Email:jeanne.wang@cn.manpowergroup.com
- 公司地址:天津
- 电话:18630020184