Marketing Officer 市场主任
北京屈臣氏个人用品连锁商店有限公司
- 公司规模:10000人以上
- 公司性质:外资(非欧美)
- 公司行业:批发/零售
职位信息
- 发布日期:2015-06-10
- 工作地点:北京
- 招聘人数:若干
- 工作经验:3-4年
- 学历要求:本科
- 职位月薪:面议
- 职位类别:市场/营销/拓展主管
职位描述
Key Responsibilities
- Member database management and analysis
- Apply local store promotion and evaluate different promotion effectiveness regarding different store situation
- CRM member activity planning and execution in above-the-line & below-the-line
- HO CRM campaign and project execution and follow up
- Explore business opportunities and improve CRM KPI performance by market or city through member data analysis and Initiatives.
- Train up internal marketing teammates with CRM tools
- Develop marketing support ROI analysis format by CRM database management with BO system.
- With the help from HO CRM, setting up the store support model for stores by analysis demographic / segmentation / category / shopping behavior etc. from system.
Key Skills / Experience 技能要求
1. Bachelor graduate, CET 4 above, preferable major in Statistics, Finance, Mathematics or Marketing & Communication
2. Above 3 years working experience in Marketing, preferably in CRM field
3. Strong in quantitative sense, Excel application and project management
4. Strong in logic thinking and analysis skill
5. Strong and effective communication skill
6. Initiative to solve issues and a quick learner
7. Self-motivated and is able to work under pressure
公司介绍
屈臣氏为屈臣氏集团旗下旗舰品牌,业务遍布14个亚洲及欧洲市场,经营超过8,000家店铺,其中超过1,500家提供专业药房服务。屈臣氏一直致力于通过为顾客提供个性化的咨询与建议,配以傲视同侪的多元化产品种类,令顾客每天都能LOOK GOOD, FEEL GREAT。
屈臣氏在中国内地近500个城市拥有超过4,100家店铺和逾6,300万名会员,是国内为大众所熟知的保健及美妆产品零售连锁店。屈臣氏在质量与创新方面建立了相当声誉,为顾客奉上令人惊喜不断和物超所值的购物环境,从而赢得顾客高度信赖。
关于屈臣氏集团
屈臣氏集团于1841年在香港创立,现已发展成全球知名的国际保健美容零售商,在27个市场经营超过16,000家商店。每年,超过五十三亿名顾客在我们全球12个零售品牌所开设的实体店铺以及电子商店上购物。
屈臣氏集团是跨国综合企业长江和记实业有限公司的成员。长江和记业务遍及超过五十个国家及地区,经营港口及相关服务、零售、基建、能源以及电讯等五项核心业务。
有关屈臣氏集团及旗下品牌资料
联系方式
- Email:l.zhang@watsons.com.cn
- 公司地址:北京总部办公地址:大兴区亦庄经济开发区大族广场T4-1703 (邮编:110000)