邢台招聘

Role : Operative Marketing
Department : Sales Office China Business Unit Agricultural and Forestry Tires
1. Main Activities
Capabilities




a. Marketing Intelligence
Collecting marketing information and building data bases re. the agricultural Industry such us distribution channels, end users market segmentation, cropland and mechanization, tire sizes, OE manufacturers, pricing, macroeconomics, agriculture development etc.

Analytical


b. Benchmark analysis
Analyzing the competitive environment and dynamics providing benchmarks in terms of new products, performances, prices, discounts, sales campaigns, advertising campaign, incentive programs, promotions etc.
c. Support to Management and Sales
supporting the Managing Director Asia in formulating strategies for the China market and orchestrate the implementation of such policies via relevant programs and business development activities.Initiative
Proactive




d. Sales support and relationship management
Liaising with main customers and key contacts in the OE and Aftermarket as well as local authorities, Following up projects, initiatives and new opportunities in conjunction with key customers. Working collaboratively with the sales team to implement optimal marketing strategies that enhance brand image and growth potential through effective management of public relation and/or below the line promotional activities

d. Marketing & Communication
Defining implementing and managing the marketing plan in line with corporate guidelines to support sales and secure market development. Managing the marketing budget according to the marketing plan as well as the assigned budget for advertising and promotion actions/activities.
Providing support and organizing local agricultural shows, fairs and local events.
Communication
e. Customer Database
Responsible for maintaining and updating all the relevant information in the Customer's database system



2. Knowledge


Degree in economics with specialization in marketing. MBA appreciated.
Conversant with Mandarin Chinese/English. Advanced in MS Office software

3. Experience


3-5 years experience in industrial marketing and/or business development experience, gained ideally with agricultural tire/machinery company with strong presence in China , a person able to work independently with impeccable and proved professional integrity


Organizational Dimension:
The role reports directly to ASIA Managing Director and functionally to BU AFT Marketing Director

特瑞堡轮胎工业产品（邢台）是由瑞典特瑞堡集团有限公司旗下的特瑞堡轮胎系统中国控股有限公司在邢台设立的独资公司，用于经营从兴茂轮胎购买的充气轮胎生产线，主要面对欧洲市场。特瑞堡集团具有雄厚的资金和技术力量，在欧洲农业子午和林业等工程轮胎市场占领先地位。
公司创建于1905年，2010年销售总额达29亿欧元，在全球雇员有20，000人，在全球40个国家开展业务，拥有120家制造工厂，在工业橡胶领域全球第一。
特瑞堡轮胎系统是为林业及农业机械、叉车及其它物料搬运车辆提供轮胎及完整车轮系统的全球领先供应商。
公司的愿景是：我们将在我们选择的细分市场中成为客户的首选，通过高性能的解决方案来创造价值。
经营理念是：我们在世界各地要求严苛的工业环境中，提供密封、减震和防护解决方案。我们的客户能依赖基于领先聚合物技术和独特应用经验的工程解决方案。
公司通过共享价值观和目标导向型领导方式，在全球环境中创建高绩效的企业文化。

如需了解更多关于公司的信息，请登录公司网站：www.trelleorg.com