IBDM central marketing leader(职位编号:BB000688)
淘宝(中国)软件有限公司
- 公司规模:5000-10000人
- 公司行业:互联网/电子商务
职位信息
- 发布日期:2013-10-17
- 工作地点:杭州
- 招聘人数:若干
- 职位类别:市场/营销/拓展主管
职位描述
岗位描述:
- Lead central marketing team to plan and execute global and regional (US, UK and APAC) campaigns supporting Brand Marketing for Sourcing Platform and AE Platform
- Campaign management:
o Align on goals and overall plan with overseas team (leaders and staff)
o Plan out execution details with clear timeline
o Manage content development
o Define success metrics and ensure measurability
- Navigate and secure resources for key marketing projects. Negotiate and escalate when necessary
- Build internal relations/internal communication – be the key point of contact for key business partners such as Site team, UED, Supplier Marketing and Sales
- Responsible for team development
岗位要求:
- Bachelor degree in Business Administration, Marketing or related fields
- 10+ years Marketing experience and at least 5 years experience in managing a team, preferably in eCommerce
- Overseas experience or dealing with overseas markets a big plus
- Great people skills
- Project management skills
- Negotiation skills
- Strong communication skills
- Understand the difference between marketing in China and overseas
- Fluent in both verbal and written English
- Proficient in web analytics
- Lead central marketing team to plan and execute global and regional (US, UK and APAC) campaigns supporting Brand Marketing for Sourcing Platform and AE Platform
- Campaign management:
o Align on goals and overall plan with overseas team (leaders and staff)
o Plan out execution details with clear timeline
o Manage content development
o Define success metrics and ensure measurability
- Navigate and secure resources for key marketing projects. Negotiate and escalate when necessary
- Build internal relations/internal communication – be the key point of contact for key business partners such as Site team, UED, Supplier Marketing and Sales
- Responsible for team development
岗位要求:
- Bachelor degree in Business Administration, Marketing or related fields
- 10+ years Marketing experience and at least 5 years experience in managing a team, preferably in eCommerce
- Overseas experience or dealing with overseas markets a big plus
- Great people skills
- Project management skills
- Negotiation skills
- Strong communication skills
- Understand the difference between marketing in China and overseas
- Fluent in both verbal and written English
- Proficient in web analytics
公司介绍
该公司尚未添加公司介绍
联系方式
- 公司地址:地址:span文一西路969号
- 电话:18612531658