邢台 [切换城市] 邢台招聘邢台市场/营销招聘邢台市场通路经理/主管招聘

Regional Retail Marketing Manager

路威酩轩香水化妆品(上海)有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:快速消费品(食品、饮料、化妆品)

职位信息

  • 发布日期:2019-07-28
  • 工作地点:北京
  • 招聘人数:1人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 职位月薪:1.5-2万/月
  • 职位类别:市场通路经理/主管  市场企划经理/主管

职位描述

PURPOSE OF THE JOB

Build dedicated activity plan to develop sales in Department Stores and Boutiques, in partnership with retailers and sales team.
Proper event execution to ensure brand image and business in store.

- Develop retail marketing plans by optimizing resources to help sales team achieve sales target
Event Plans/Promotion Plans/Indoor and outdoor plans/AOG plans per region/city/counter

- Proper event execution to ensure brand image in store
Department store negotiation on trade event support, on site supervision for better service and event quality

- Sales analysis to drive actions
Sales/Event/CRM result analysis per region/city/counter to build action plans to drive sales result

- Develop digital interactions for national event and omni-channel activities for brand mega events
National event digitalization to improve consumer experience and event productivity
Mega event omni-channel activities development and coordination



MAIN RESPONSABILITIES

Responsible for national event plan, allocation and budget control
Responsible for mega event omni-channel activity plan, review and budget control
Define promotion/indoor outdoor plan to meet overall budget and specific regional business objectives into the detailed task
Post analyze retail marketing plan result and identify future action plans
Prepare and conduct key account annual presentation


PERSON SPECIFICATION


Technical skills:
At least 5 years working experience in trade(retail) marketing, with digital/e-commerce related experience is plus
Excellent knowledge of trade(retail) marketing, branding and communications
Excellent influencing skills, ability to impart knowledge and inspire others
Strong organizing & coordination ability, able to consolidate company’s information & convert to competitive advantage in promotional material and programs
Experience thriving in a rapidly changing environment, where innovation and creativity in generating ideas for quick response is crucial.
Excellent level of English in oral, reading and writing
Good in communication, presentation and negotiation skill
Strong data sense and good analytical skill

Profile:
University graduate, MBA preferred

公司介绍

LVMH集团在1987年由Moet Hennessy和Louis Vuitton两大集团合并成立。做为一个在全球高档消费品行业中居领先地位的集团,LVMH旗下产品包括时装、皮具、葡萄酒、烈酒、名表、珠宝、高级香水和化妆品。LVMH透过林林总总的产品把欧洲雅致的生活精粹一一带到全球的不同角落。LVMH是传统与现代艺术的完美融合,每件产品由激情所创造,力求尽善尽美,在全球各地受到万千宠爱。

LVMH香水化妆品(上海)有限公司是LVMH集团于2000年在中国投资成立,负责LVMH香水化妆品集团旗下的部分品牌在中国的销售。随着越来越多的中国消费者追求更为精致和高品位的生活,为满足日益增长的市场需求,LVMH香水化妆品(上海)有限公司旗下Dior(迪奥)、Guerlain(娇兰)、Givenchy(纪梵希)、Make Up For Ever(玫珂菲)、Benefit(贝玲妃)、 Kenzo(凯卓)、Acqua Di Parma(帕尔玛之水)、Fresh(馥蕾诗)、ChaLing(茶灵)等品牌现正寻求致力于奢侈品行业发展的优秀人才。

联系方式

  • Email:damonliu@acquadiparma.com
  • 公司地址:上海市静安区南京西路1266号恒隆广场一期10楼 (邮编:200040)
  • 电话:15026577998