邢台招聘

职位描述：
KEY RESPONSIBILITIES:
1. Develop the overall CRM especially for North Region
2. Responsible for achieving CRM program objectives including acquisition and retention targets.
3. Construct multi-channel action plan based on customer lifecycle and segmentation profiles
4. Plan CRM activities including above-the-line & below-the-line and track their performance & profitability
5. Use data mining techniques to flesh out customer insights in customer database.
6. Analyze data and translate into actionable customer insights for CRM activities.
7. Focus on customer insights collection and analysis to drive customer centric growth strategies and actions, identify up-sell & cross sell opportunities with joint promotion partners to increase member value.
8. Develop store support model by analyzing demographic / segmentation / category / shopping behavior etc. from system.
9. Explore business opportunities and improve CRM KPI performance by market or city through member data analysis and Initiatives.
10. HO CRM campaign and project execution and follow up

KEY SKILLS / EXPERIENCE:
1. Bachelor graduate, CET 4 above, preferable major in Statistics, Finance, Mathematics or Business Management
2. Above 5 years of proven experience in managing CRM projects from conception to implementation to delivery with quantifiable results, from leading to supervising the execution. Including digital and social media experience. At least 2 years’ experience in a management position.
3. CRM agency candidates will be considered as priority.
4. Hands on experience and proficiency in business intelligence tools, statistical and data mining models and tools.
5. Strong data analysis skills, project management, and time management skills, and the ability to translate data into actionable consumer insights.
6. Ability to work cross functionally in a highly matrix environment to deliver and share results. Able to move effortlessly from strategic to operational and tactical details.
7. Strong presentation and communication skills. Able to develop and maintain collaborative relationships and foster teamwork with multiple levels or departments with the organization.
8. Self-motivated, independent, able to take initiatives and drive change.
9. Excellent oral and written communication skills for both Mandarin and English.
10. Adequate IT knowledge, strong Excel skills and familiar with data warehousing.
11. Strong autonomy and can work under pressure. 举报 分享

关于屈臣氏
屈臣氏为屈臣氏集团旗下旗舰品牌，业务遍布14个亚洲及欧洲市场，经营超过8,000家店铺，其中超过1,500家提供专业药房服务。屈臣氏一直致力于通过为顾客提供个性化的咨询与建议，配以傲视同侪的多元化产品种类，令顾客每天都能LOOK GOOD, FEEL GREAT。
屈臣氏在中国内地近500个城市拥有超过4,100家店铺和逾6,300万名会员，是国内为大众所熟知的保健及美妆产品零售连锁店。屈臣氏在质量与创新方面建立了相当声誉，为顾客奉上令人惊喜不断和物超所值的购物环境，从而赢得顾客高度信赖。

关于屈臣氏集团
屈臣氏集团于1841年在香港创立，现已发展成全球知名的国际保健美容零售商，在27个市场经营超过16,000家商店。每年，超过五十三亿名顾客在我们全球12个零售品牌所开设的实体店铺以及电子商店上购物。
屈臣氏集团是跨国综合企业长江和记实业有限公司的成员。长江和记业务遍及超过五十个国家及地区，经营港口及相关服务、零售、基建、能源以及电讯等五项核心业务。
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