西安 [切换城市] 西安招聘西安市场/营销招聘西安市场/营销/拓展主管招聘

Promotions Supervisor

爱室丽家居(上海)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2021-01-12
  • 工作地点:上海-普陀区
  • 招聘人数:2人
  • 工作经验:5-7年经验
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:市场/营销/拓展主管

职位描述


  

PROMOTIONS SUPERVISOR

  

  

JOB DESCRIPTION:

  

Responsible for supervising promotions programs to incentivize the point-of-purchase. Combines advertising with promotional deals to entice consumers and clients to buy products.

  

  

ESSENTIAL DUTIES:

  

  • Work with sales departments to create promotions.
  • Work alongside product development team to incorporate promotions after product is complete.
  • Send promotions through direct mail, inserts in publications, online advertisements, in-store displays, product endorsements, or other special events.
  • Develop and launch discounts, samples, gifts, rebates, coupons, sweepstakes, and contests.
  • Determine length and timing of promotions.
  • Leverage social media sites such as wechat, weibo etc to promote discounts and incentive.
  • Plan advertising campaigns.
  • Measure promotions effectiveness and optimize if needed.
  • Coordinate staff members who create and deliver ads.
  • Create, review, approve, and revise copy.
  • Oversee media buying.
  • Approve agency plans.
  • Work with RSA to generate ideas for the campaign.
  • Oversee creative staff.
  • Prepare cost estimates for campaigns.
  • Serve as liaisons between the firm requiring the advertising and an advertising or promotion agency that actually develops and places the ads.
  • Oversee licensees’ accounts.
  • Approve changes to budget as needed.
  • Identify potential markets.

  

  

REQUIREMENT:

  

4-6 years’ Marketing/Brand or 5-7 years’ advertising agency

Education: Bachelor’s Degree in Marketing or related field

Language: Bilingual, reading, written and oral English is required

  

Traveling is required

  


公司介绍

Ashley爱室丽家居于1945年创立于美国,是在全球123个国家受到尊重的家居品牌,2017年度销售额超40亿美金。Ashley全球制造和配送中心厂房占地达121万平方米,拥有超过30年的全球制造和物流经验。

Ashley全球拥有超过30,000名员工,20,000个销售点,并开设600多家Ashley Furniture Homestore,每年销售超3,000万件家具。

2012年,爱室丽家居加快国际零售业务的扩张,进军中国零售市场,目前已在上海、苏州、杭州开设多家直营门店及全国各地100多家经销商门店。

Ashley爱室丽希望中国消费者能与世界其他地区的消费者一样,共同体验Ashley爱室丽兼具美式风情和国际化设计理念的家居产品。值得信赖,出众品质,时尚风格,丰富选择,全屋解决方案和优质服务是Ashley爱室丽的品牌支柱,也是消费者相信我们的原因。现在Ashley爱室丽家居诚邀热情,积极,阳光的零售界精英与我们共创未来!

联系方式

  • 公司地址:地址:span金沙江路1628号绿洲中环