Senior Manager, Ad Solution Advertiser Account, Media Research, Shanghai
上海尼尔森市场研究有限公司(Nielsen)
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:专业服务(咨询、人力资源、财会)
职位信息
- 发布日期:2012-09-07
- 工作地点:上海
- 招聘人数:若干
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场分析/调研人员 专业顾问
职位描述
The Account Senior Manager will manage client relationships within the Advertiser vertical of Ad
Solutions.
Responsibilities:
Business development, relationship building, and product delivery - be responsible for managing and
leading client relationship and deliver insights and data regarding client advertising and marketing
performance. Needs to be able to provide direction to internal teams and work to guide finished
product. Provide consultative approach to driving deeper and more meaningful application of Nielsen
insights.
Client Needs -- Fully understand client needs, understand key client decision makers and influencers
across the organization, including Research/Insights, Media and Brand/Marketing. Prioritize client
needs.
Products -- Fully understand Nielsen Ad Solutions product. Identify relevant solutions for largest
client pain points. Identify potential connection points across Nielsen products and services and how
they might work in concert. Advocate with different business units for new solutions to address unmet
client needs on marketing communication.
Expanding relationship - Work with clients to propose highest impact solutions against their key pain
points. Demonstrate how products and services will benefit clients by building brand equity and
Marketing ROI.
Nielsen Partners -- Partner with Product Leads, Client Business Partners, Product Specialists to bring
their expertise to bear on key client pain points. Act as integrating point between client and media
product leads. Ensure that product lead partners are focused on client needs first, and how to address
these.
Strategic Client Management -- Provide an on-going plan to develop relationship that can get activated
within clients on a daily basis. Identify stakeholders, schedule meetings, set objectives, deliver
analytics and insights. Ensure delivered work is insightful, simple, easy to understand and action
focused.
Qualifications:
Business development – Ability to work independently to develop new business
Outstanding analytical and strategic thinking skills; strong ability to think conceptually
Excellent ability to influence and collaborate with others
Leadership -- ability to set a vision and enroll others
Executive Presence -- Must be able to inspire confidence and trust at highest levels of organization
Client Skills -- High level of proficiency in working directly with senior clients
Client Understanding -- Ability to understand client needs and translate these to solutions
6 to 8 years FMCG (marketing / sales) or research-related industry experience desired , understands
branding , marketing, and the media space--media planning, buying and allocation, has familiarity with
research and complex statistical tools, and has worked in a client facing B2B role where he/she has
demonstrated mastery of client relation is plus
Consulative and relationship development skill - experience in managing and developing client
relationships, especially in expanding business with existing customer through proven value
Excellence on English both oral and written
Undergarduate Degree; MBA preferred
邮箱:lulu.jia@nielsen.com
公司介绍
Nielsen, offering services in over 100 countries, is a global leader in delivering market research, information and analysis to the consumer products and service industries. More than 9,000 clients rely on Nielsen's dedicated professionals to measure competitive performance, to understand market dynamics, to provide consumer insights and to develop strategies that generate increased sales and profits.
If you are looking for:
*a career with the global leader in market research industry
*challenges in various sectors of business
*exposure to the key players of consumer products and the IT industry
Join Nielsen.
Nielsen is committed to developing our people and providing them with ample opportunities to grow. If you are client-focused and ready to meet greater challenges, we would like you to join our team. Please send a detailed resume with salary expected to us. Please contact our HR team at above address.
联系方式
- 公司网站:http://www.nielsen.com
- Email:wade.wang@nielsen.com
- 公司地址:上海市延安东路618号东海商业中心二期2楼
- 邮政编码:200001
- 联系人:人力资源部