数字营销专员/ DIGITAL MARKETING SPECIALIST
汇帝服装贸易（上海）有限公司
- 公司规模：少于50人
- 公司性质：外资(非欧美)
- 公司行业：贸易/进出口 服装/纺织/皮革
职位信息
- 发布日期：2015-05-22
- 工作地点：上海-长宁区
- 招聘人数：1
- 工作经验：2年
- 学历要求：大专
- 语言要求：英语熟练
- 职位月薪：面议
- 职位类别：市场/营销/拓展专员 网站营运专员
职位描述
Position Summary:
- Digital Planning
- EPR & social media development.
- Lead the development, implementation and monitor of social media, including Weibo, Wechat, Youku, brand zone, etc.
- Support brand activities and other administrative essential job functions.
Responsibilities:
Planning
- Support PR and Event Manager to develop the annual ePR & social media strategy and plan. Periodically review and improve
- Work with the agency to develop breakthrough ePR and social media campaigns
ePR & social media
Implement, Manage and monitor social media marketing campaigns
- Build on existing media relationships while creating new contacts
- Communication and alignment with HQ and agency, content development and translation, maintain contacts with KOLs/bloggers, campaign implementation and monitoring, etc.
- Monitor and report competitor activity and relevant industry trends.
Lead the development, implementation and monitor of social media, including Weibo, Wechat, Youku, brand zone, etc.
- Manage and optimize social media sites with the agency and produce comprehensive social media campaigns
- Launch of new social media platorform
- Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
- Regularly feedback insights gained from social media monitoring, to help to evolve the strategies in a timely fashion.
Support brand activities and other administrative.
- Collaborate and work with other PR & Event team members and marketing team in all brands marketing activities
- Issue APO/Payment
- Handle systematic, logistics and other administrative issues.
Minimum Qualifications:
- Must have Digital Marketing competency, knowledge & experience for Chinese digital ecosphere.
- 2+years experience in Digital Marketing and/or digital media
- Project Management
- Technical know-how with social media, search, web-sites, blogs, etc.
- Ideally RETAIL experience
- Very high analytical skills
- Results driven
- Collaborative
- Digital Planning
- EPR & social media development.
- Lead the development, implementation and monitor of social media, including Weibo, Wechat, Youku, brand zone, etc.
- Support brand activities and other administrative essential job functions.
Responsibilities:
Planning
- Support PR and Event Manager to develop the annual ePR & social media strategy and plan. Periodically review and improve
- Work with the agency to develop breakthrough ePR and social media campaigns
ePR & social media
Implement, Manage and monitor social media marketing campaigns
- Build on existing media relationships while creating new contacts
- Communication and alignment with HQ and agency, content development and translation, maintain contacts with KOLs/bloggers, campaign implementation and monitoring, etc.
- Monitor and report competitor activity and relevant industry trends.
Lead the development, implementation and monitor of social media, including Weibo, Wechat, Youku, brand zone, etc.
- Manage and optimize social media sites with the agency and produce comprehensive social media campaigns
- Launch of new social media platorform
- Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
- Regularly feedback insights gained from social media monitoring, to help to evolve the strategies in a timely fashion.
Support brand activities and other administrative.
- Collaborate and work with other PR & Event team members and marketing team in all brands marketing activities
- Issue APO/Payment
- Handle systematic, logistics and other administrative issues.
Minimum Qualifications:
- Must have Digital Marketing competency, knowledge & experience for Chinese digital ecosphere.
- 2+years experience in Digital Marketing and/or digital media
- Project Management
- Technical know-how with social media, search, web-sites, blogs, etc.
- Ideally RETAIL experience
- Very high analytical skills
- Results driven
- Collaborative
公司介绍
汇帝服装贸易（上海）有限公司(HSCC GROUP)是一家专业的外贸公司，公司主营服装出口，公司产品远销欧洲多个国家。公司同时发展内销业务，创立品牌STYLES MISTRY ,有多家品牌商店。目前公司正致力于发展代理法国饰品品牌LES NEREIDES 。该品牌的其他职位同时也在热招中
我们欢迎热爱和喜欢时尚的人加入到公司，与HSCC GROUP携手共进， 共同开创我们的辉煌事业！ （请应聘者先上我司的网站 http://www.hsccgroup.com详细了解，以便面试！）
我们欢迎热爱和喜欢时尚的人加入到公司，与HSCC GROUP携手共进， 共同开创我们的辉煌事业！ （请应聘者先上我司的网站 http://www.hsccgroup.com详细了解，以便面试！）
联系方式
- 联系人：董平