Brand Manager-500强涂料
上海优锐人才资源服务有限公司
- 公司规模:少于50人
- 公司性质:民营公司
- 公司行业:中介服务
职位信息
- 发布日期:2013-12-28
- 工作地点:上海
- 招聘人数:若干
- 工作经验:五年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:产品/品牌经理
职位描述
This position assists Marketing Manager to assure top brand awareness of premium brands in target market segments. To achieve this target, he/she should initiatively utilize all marketing tools through but not limited by below key responsibilities:
PLANNING AND PERFORMANCE
?Produce and update an annual branding plan that is aligned to the marketing strategy and ensure it is delivered on time in full;
?Monitoring market trends, formulate practical plans, including but not limited by promotional activities, competition movement and report significant business activity to Marketing Manager on a monthly basis, in required format;
?Ensure accurate and timely marketing research to support market strategy planning and/or modification;
?Develop effective marketing POSM pool;
?Develop, introduce, implement and review all marketing programs to ensure best outcome which should be in accordance with marketing strategy;
?Working on product commercialization project by assignment
?Control spending of responsible activities to be within agreed A&P budget.
PEOPLE, COMMUNICTION AND DEVELOPMENT
?Act as center coordinator of all branding marketing activities externally and internally to maintain our leading brand image in industry;
?Ensure effective communication externally and internally.
?To lead the branding/marketing service team, 1~2 direct report depend on candidates qualification
Requires:
?5 years+ marketing experience with proven focus in branding & event marketing;
?Bachelor degree with business/marketing related major;
?Extensive MNC working experience;
?Experience in car after-sales market preferred;
?High level PC and presentation skill;
?Fluent in both English & Mandarin;
?Result-driven, Strategic and analytical thinking, innovative & self-motivated;
?Work independently yet in a team, able and willing to work under pressure;
?High level communication skill, a good planner while be flexible in dynamic market environment
?Able to work under pressure and within limited time, travel required
PLANNING AND PERFORMANCE
?Produce and update an annual branding plan that is aligned to the marketing strategy and ensure it is delivered on time in full;
?Monitoring market trends, formulate practical plans, including but not limited by promotional activities, competition movement and report significant business activity to Marketing Manager on a monthly basis, in required format;
?Ensure accurate and timely marketing research to support market strategy planning and/or modification;
?Develop effective marketing POSM pool;
?Develop, introduce, implement and review all marketing programs to ensure best outcome which should be in accordance with marketing strategy;
?Working on product commercialization project by assignment
?Control spending of responsible activities to be within agreed A&P budget.
PEOPLE, COMMUNICTION AND DEVELOPMENT
?Act as center coordinator of all branding marketing activities externally and internally to maintain our leading brand image in industry;
?Ensure effective communication externally and internally.
?To lead the branding/marketing service team, 1~2 direct report depend on candidates qualification
Requires:
?5 years+ marketing experience with proven focus in branding & event marketing;
?Bachelor degree with business/marketing related major;
?Extensive MNC working experience;
?Experience in car after-sales market preferred;
?High level PC and presentation skill;
?Fluent in both English & Mandarin;
?Result-driven, Strategic and analytical thinking, innovative & self-motivated;
?Work independently yet in a team, able and willing to work under pressure;
?High level communication skill, a good planner while be flexible in dynamic market environment
?Able to work under pressure and within limited time, travel required
公司介绍
Acutalent HR Consulting Co., Ltd. is an executive search firm focusing on searching for middle to senior management positions for our European, American, and Japanese multinational company clients. Meanwhile, we provide career development plans to mid and above level customers in Acutalent’s talent pool.
Our Values: Faith Efficiency Professionalism
Core Competency:
- Comprehension of industries we served and positions we hunted
- Accessibility to assorted talent pool
- Recognition and Acceptance by talents
- Capability to match company and talent needs
@优锐人才 weibo.com/acutalent
Our Values: Faith Efficiency Professionalism
Core Competency:
- Comprehension of industries we served and positions we hunted
- Accessibility to assorted talent pool
- Recognition and Acceptance by talents
- Capability to match company and talent needs
@优锐人才 weibo.com/acutalent
联系方式
- 公司地址:上班地址:浦东