天津招聘

Responsibilities:

- Leverage on Global communications toolkits for all CVPs development work and marketing initiatives.

- Adapt with local insights and language translation to secure Global approval (e.g. Fuels CVP – DAG).

- Create communication strategies for specific events and promotional activities.

- Work with Central MKT team,JV and external agencies to implement communications plans,including advising on media strategies.

- Connect with Corp CX team and act as the focal point for B&C activities.

- Lead and develop PR strategy,activation and also marketing relating internal communications.

- Receive,review,evaluate and recommend sponsorship related activities (direct and indirect) that support the CVP and coordinate any communication activities in support of sponsorship.

- Manage the relationship with major advertising agency and media. Provide professional advice to JV MKT team for vendor selection and media interface upon JV request.

- Manage and monitor the cost efficiency in B&C initiatives.

- Joint venture structure in Retail China (multiple shareholders for difference JVs) complicates the brand mgt and communications.

- Brand status across JVs varies due to the existence of “dual-brand” with Chinese partner. This significantly increases the difficulty in brand communication.

- Social discrepancies across various locations increase the difficulty in managing CVP and communication.

- The incumbent has various stakeholders that demands significant communication efforts with Central Team,JVs and Global Retail.

Requirements:

- Minimum 8 years experience in communications profession, with brand management experience preferred.

- Preferably has knowledge on retail industry (brand mgt or communication experience will both be counted).

- Has ability to do systematic thinking and develop solutions based on biz strategies.

- Has sound understanding of company brand and communications principles.

- Has ability to work with third party agencies to develop communication content and delivery.

- Has ability to work with various stakeholders, e.g. Global and CX functions.

- Exposure and/or close relationship with media will be a plus.

- Has excellent communication skills, both verbal and written (Chinese & English).

作为全球最具创新能力的企业之一， 壳牌致力于开发智慧型能源解决方案，在全球范围内帮助弥合能源供应缺口，建设更加美好的能源未来。从在世界最深的海底进行勘探，到极其先进的处理设施，再到加油站和家用燃气，壳牌的业务涵盖广泛，多种多样——正如同我们提供给你的机会一样。

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我们坚信打造包容性的文化有助于员工的茁壮成长。今天的人才相比以往任何时候都更加多元化。对于创新、发展和保留人才而言，包容性的工作环境至为关键。壳牌是一个提供公平机会的雇主(Equal Opportunity Employer), 无论地域、性别、种族或身体状况。

人类面临的能源挑战日益严峻，全球能源需求迅猛增长，大有供不应求之势。在今天，从事于能源行业比以往任何时候都更加激动人心。激情满怀，富于创造力，干劲十足的你，是否愿意把创新变为现实，构建能源事业的未来？