天津招聘

职位描述：
Main Responsibilities and Duties

Recruit members and identify members
Duty One: Convert as many visitors as possible to be members by communicating member benefits in the FAMILY shop and around the store on each store touch point and engage the whole store to maximize recruitment
Duty Two: collaborate with commercial team to identify right FAMILY offers to recruit and identify more members
Build rich knowledge about members
Duty One: Constantly gain customer insight through MDB (marketing database), member panel and other integrated research resources
Duty Two: React on analysis result and share to the store and mgt team
Deliver relevant communication to activate members and drive traffic
Duty One: Based on customer insight from database and store commercial calendar to formulate local FAMILY communication plan, develop segmentations to increase relevancy.
Duty Two: Secure quality execution.
Measurement and tracking
Duty One: Continuously improve and optimize campaign planning by implementing measurement and tracking tools
Duty Two: Follow up on ROI for all campaigns and share the learning to the store
Budget planning and controlling
Duty One: Forecast FAMILY communication budget and have the sense of integration of PR, web and research to maximize use of LM budget
Duty Two: Safeguard the central investment in local market
Internal communication and influencing
Duty One: Influence the store SSG and commercial group, collaboration, generate buy-in to maximize the contribution of FAMILY to support IKEA positioning and growth in the market.
Duty Two: Strengthen internal communication among co-workers to increase understanding of IKEA FAMILY and profile FAMILY as the great local tool to support IKEA positioning and growth.
Requests:
? Preferable major in analytical/statistics or marketing
? Loyalty program management experience, preferable in retail/hospitality or banks
? Deep understanding of how mktg works
? Logical and analytical thinking with commercial sense
? Self-initiative 举报 分享

天津宜家家居有限公司简介

宜家概况
宜家家居（IKEA）于1943年由英格瓦.坎普拉德（Ingvar Kamprad）在瑞典创立。作为全球最大的家具及家居用品零售商，我们的经营业务遍及全球38个国家和地区的310个商场，拥有127,800多名员工，经营近万种宜家品牌的家具和家居用品。
在过去的十多年里，宜家已经在中国的上海、北京、广州、成都、深圳、天津、重庆、武汉、南京、大连和沈阳等地设立了18家零售商场。从2014年起，宜家在中国正以每年开三家新店的速度迅速发展。

宜家的愿景
为大众创造更美好的日常生活
我们的经营理念
提供种类繁多、美观实用、老百姓买得起的家居用品。
我们的人才理念
我们要为那些脚踏实地、诚实正直的人们提供发展机会。不仅是职业的发展，还有个人能力的发展。由此，我们将矢志不渝地共同创造更美好的日常生活，为我们的顾客，也为我们自己。

我们的薪酬福利
宜家创造和维持一个有竞争力的薪酬体系，以吸引和留住我们最宝贵的人力资源并给与他们合理的回报，构建完备的福利体系以适应各类员工不断增长的需求，与此同时，公司致力于为全体员工创造、提供与推动高水平的培训与发展机会。
更为重要的是，透明的管理制度，平等的人际关系保证我们所有员工都能在宜家家居卖场愉快的工作。

宜家天津商场
宜家天津商场位于天津市东丽区，于2012年2月10日正式营业。商场总建筑面积为四万五千平方米，经营近万种宜家品牌的家具和家居用品。在开业后的四年时间里，宜家天津商场经营业绩稳定增长，员工也在业务增长的同时不断得到个人职业和能力的发展。