Product Marketing Manager (Metal Building)
欧文斯科宁(中国)投资有限公司
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:建筑/建材/工程
职位信息
- 发布日期:2017-01-03
- 工作地点:上海-浦东新区
- 招聘人数:1人
- 工作经验:5-7年经验
- 学历要求:本科
- 语言要求:英语 良好
- 职位类别:产品/品牌经理
职位描述
职位描述:
Purpose of the job
As a product Manager, you are responsible for delivering sustainable profitability to the company through product management and planning, this extends from increasing the profitability of existing products to developing new products for the company.
You will build products from existing ideas, and help to develop new ideas based on your industry experience and your contact with customers and prospects. You must possess a unique blend of business and technical savvy; a big-picture vision, and the drive to make that vision a reality.
You must enjoy spending time in the market to understand their problems, and find innovative solutions for the broader market.
You must be able to communicate with all areas of the company. You will work with an engineering counterpart to define product release requirements. You will work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer. You will also serve as the internal and external evangelist for your product offering, occasionally working with the sales channel and key customers.
Key Metrics
? Net sales/volume growth
? Product line profitability
? Operating cost
? EBIT goal
? Market share
Responsibilities
1. New Growth:
? Lead the growth initiatives of the business in a matrix organization environment
? Through use of market analytics, determine attractive market opportunities, prioritize and exploit these opportunities
? Work closely with project manager (or act as a project manager) to develop new solutions for the market and/or integrate the product line into existing segments, from strategic planning to tactical activities
? Work with S&T and other functions to define product release requirements and working with Marketing Communication to define the promotional plans and communications strategy, and deliver it.
? Evaluate the financial aspects of product development, such as budgets, expenditures, research and development allocations, and return-on-investment and profit-loss projections.
2. Current Business:
? Specifying market requirements for current and future products and services through understanding how competitive products are positioned
? Product life and product group management
? Establish pricing policy to achieve CM target and execution
? Developing and implementing a company-wide go-to-market plan, working with all departments to execute
? Delivering clearly differentiated solutions to a sales tool, and communicating their values effectively through marketing and sales teams, to customers.
? Understanding the sales cycle and value chain to establish channel strategy.
Job Requirements
Qualifications:
? 5 years or above business or product management experience preferably in building material related industry
? Strong influencing ability to convince executive management and getting the job done through others
? Ability to build and present a sound business case including financial justification for pursuing the opportunity
? Business Acumen & financial knowledge
? BS in Engineering or BA in Business, Marketing, or Economics. MBA is highly preferred
? Excellent verbal/written communication and presentation skills
? Be adaptable for business travel frequently.
Competencies
Managing the Business
? Competes on Analytics
? Creativity
? Customer Driven
? Operational Planning
Building and Leading Teams
? All About Talent
? Inspiration
? Performance/project Management
? Self-Knowledge
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Purpose of the job
As a product Manager, you are responsible for delivering sustainable profitability to the company through product management and planning, this extends from increasing the profitability of existing products to developing new products for the company.
You will build products from existing ideas, and help to develop new ideas based on your industry experience and your contact with customers and prospects. You must possess a unique blend of business and technical savvy; a big-picture vision, and the drive to make that vision a reality.
You must enjoy spending time in the market to understand their problems, and find innovative solutions for the broader market.
You must be able to communicate with all areas of the company. You will work with an engineering counterpart to define product release requirements. You will work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer. You will also serve as the internal and external evangelist for your product offering, occasionally working with the sales channel and key customers.
Key Metrics
? Net sales/volume growth
? Product line profitability
? Operating cost
? EBIT goal
? Market share
Responsibilities
1. New Growth:
? Lead the growth initiatives of the business in a matrix organization environment
? Through use of market analytics, determine attractive market opportunities, prioritize and exploit these opportunities
? Work closely with project manager (or act as a project manager) to develop new solutions for the market and/or integrate the product line into existing segments, from strategic planning to tactical activities
? Work with S&T and other functions to define product release requirements and working with Marketing Communication to define the promotional plans and communications strategy, and deliver it.
? Evaluate the financial aspects of product development, such as budgets, expenditures, research and development allocations, and return-on-investment and profit-loss projections.
2. Current Business:
? Specifying market requirements for current and future products and services through understanding how competitive products are positioned
? Product life and product group management
? Establish pricing policy to achieve CM target and execution
? Developing and implementing a company-wide go-to-market plan, working with all departments to execute
? Delivering clearly differentiated solutions to a sales tool, and communicating their values effectively through marketing and sales teams, to customers.
? Understanding the sales cycle and value chain to establish channel strategy.
Job Requirements
Qualifications:
? 5 years or above business or product management experience preferably in building material related industry
? Strong influencing ability to convince executive management and getting the job done through others
? Ability to build and present a sound business case including financial justification for pursuing the opportunity
? Business Acumen & financial knowledge
? BS in Engineering or BA in Business, Marketing, or Economics. MBA is highly preferred
? Excellent verbal/written communication and presentation skills
? Be adaptable for business travel frequently.
Competencies
Managing the Business
? Competes on Analytics
? Creativity
? Customer Driven
? Operational Planning
Building and Leading Teams
? All About Talent
? Inspiration
? Performance/project Management
? Self-Knowledge
职能类别: 产品/品牌经理
公司介绍
欧文斯科宁(NYSE:OC)致力于保温材料,屋面系统和玻璃纤维复合材料的开发、生产和销售,
- 面向全球,以人为本
- 欧文斯科宁利用自身在材料、制造、和建筑科学方面的丰富经验与技术专长开发节能的产品和系统、提高商业和住宅楼宇的舒适性,在该领域处于市场领先水平。在复合材料领域,凭借其玻璃增强工艺,让成千上万的产品变得更轻、更坚固、更经久耐用。
- 欧文斯可能总部设在俄亥俄州的托莱多市,2021年销售额达85亿美元,在33个国家拥有员工约20,000名,已连续67年入选《财富》500强。
- 欧文斯科宁亚太区总部位于中国上海,在包括中国、印度、韩国、日本及东南亚在内的各个国家、地区都设有工厂、销售办事处及覆盖广泛的分销网络, 员工总数超过5000人。
- 面向全球,以人为本
- 欧文斯科宁利用自身在材料、制造、和建筑科学方面的丰富经验与技术专长开发节能的产品和系统、提高商业和住宅楼宇的舒适性,在该领域处于市场领先水平。在复合材料领域,凭借其玻璃增强工艺,让成千上万的产品变得更轻、更坚固、更经久耐用。
- 欧文斯可能总部设在俄亥俄州的托莱多市,2021年销售额达85亿美元,在33个国家拥有员工约20,000名,已连续67年入选《财富》500强。
- 欧文斯科宁亚太区总部位于中国上海,在包括中国、印度、韩国、日本及东南亚在内的各个国家、地区都设有工厂、销售办事处及覆盖广泛的分销网络, 员工总数超过5000人。
联系方式
- Email:resume.china@owenscorning.com
- 公司地址:杭州市余杭区余杭经济开发区宏达路118号