天津招聘

Responsibilty:

1. Develop annual marketing strategy and plan in align with national marketing strategy & plan to achieve annual market business goals
2. Lead the development of localized Store Brief by promotion with supplementary activities
3. Manage marketing plan execution including engaging local team to execute promotion and supplementary activities, managing localized production of certain POP, conducting store visit with execution report, recap of launch, following up with improvement, weekly reports on results of promotion, etc.
4. Maximize success of the system plan by ensuring market management team’s understanding and by providing continuous input and feedback to national marketing team
5. Lead market marketing team to support national marketing policies, procedures, and tools optimization
6. Take measures such as training and auditing to ensure national policies and rocedures are well communicated, understood and executed in local market
7. Ensure the proper use of the company trademarks, logos, producer’s licenses, and makes sure all advertising materials have legal and creative approval
8. Lead the process for development and execution of local creative (TV, radio, outdoor, print, and restaurant merchandising, etc.) in accordance with national creative standards
9. Develop relationships with strategic business partners (outside suppliers, RMHC, Distribution Centers, etc.)
10. Support PR in managing local media relations and crisis management
11. Select, develop and coach, motivate marketing staff to create an effective local Marketing team and to develop them for future opportunities within the system
12 .Build strong relationships and foster teamwork among Group, market functions, Agencies, Suppliers and Staff to achieve maximum performance
13. Interpret and evaluate information related to sales, P&L，promotional evaluation, competition, general economic trends, and qualitative/ quantitative research
14. Offer advise and counsel to ensure that company, restaurant, and Co-Op financial resources are used effectively






Job Qualifications:

1.Bachelor degree required in business or marketing-related;
2.Minimum 10 years of international FMCG retail background;
3 Experience in all aspects of developing and maintaining marketing strategies ;
4 Proven experience in customer and market research and analysis;
5 Relevant product and industry knowledge;
6 Experience with Microsoft office software;
7.Excellent communication skills - written and spoken Englishand presentation.

广州市柏纳管理顾问有限公司是一家以中高级人才交流中介服务及企业人力资源管理咨询为主营业务的专业化管理顾问公司，公司以众跨国外资企业为服务对象，秉承“以客户为中心”的核心服务理念，力求不断提升业务技能，为知名企业推荐中高级人才，为职业精英提供发展良机的专业猎头机构，并致力于为企业人力资源管理咨询和个人职业生涯发展规划提供优质的服务。柏纳公司拥有数位资深人力资源顾问分别率领各自团队在不同的行业区分中工作，主要提供人才猎头、人力资源管理咨询、企业经营管理策划顾问咨询等高品质的专业化服务，所服务的行业包括快速消费品、金融、家电、制造、电子、化工、服装等。