天津 [切换城市] 天津招聘天津市场/营销招聘天津市场/营销/拓展经理招聘

Strategic Marketing Manager-oncology(职位编号:1793862)

通用电气(中国)有限公司 GE China

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:多元化业务集团公司  医疗设备/器械

职位信息

  • 发布日期:2013-09-18
  • 工作地点:北京
  • 招聘人数:1
  • 工作经验:五年以上
  • 学历要求:本科
  • 职位类别:市场/营销/拓展经理  

职位描述

Business Segment
Healthcare China


About Us
X


Role Summary/Purpose
Define and develop elements of a strategy to address oncology healthcare market such as Breast Cancer and Live cancer. Identify priorities for the GEHC businesses that will have greatest commercial potential. Coordinate strategic business and marketing activities for both new and existing products, applications and solutions.


Essential Responsibilities
• Help to develop a strategy to address Cardiology, This includes:
 Defining the strategy for the growth (sales and profitability)
 Obtaining the input and buy in of key stakeholders within the modalities/P&Ls
 Driving the delivery of the strategy cross-business
• Develop and maintain in-depth knowledge and understanding of trends and requirements in the defined healthcare market.
• Coordinate the ‘virtual’ cross-functional and cross-business team that will deliver on the strategic business and marketing priorities Cardiology healthcare.
• Help to identify the product or application profile required to meet current unmet needs and take the lead role on portfolio management.
• Provide input to S1 on transformational and cross-business opportunities.
• Align cross-business marketing resources around healthcare market priorities and ensure we deliver common messaging and a holistic value proposition for the customer.
• Direct market research and analysis.
• Participate in the development of pricing strategies for existing and new products.


Qualifications/Requirements
1. Bachelor’s Degree in Marketing, Business Administration or related field 2. 5+ years experience in marketing, product marketing or related field 3. Excellent oral and written communications skills4. Strong analytical and process skills


Desired Characteristics
1. MBA or Master’s degree in Marketing, Business Administration or related field2. Deep marketing expertise in strategy, market analysis and product commercialization3. Healthcare product/industry acumen; considered to be an authority in the targeted health market segment4. Leadership skills to lead teams and shape/lead growth vision and marketing strategy5. Innovation – develop new ideas through collaboration and execute on creative ideas6. Team oriented – ability to motivate and work well with diverse, cross-functional teams

公司介绍

通用电气(GE) 公司是一家全球领先的科技、服务和金融公司,是全球最大的多元化企业,致力于解决世界上最棘手的问题。GE的产品和服务范围广阔,从能源、石油天然气、水处理、航空、医疗、运输系统、家电、照明,到金融,客户遍及全球100多个国家,拥有30多万员工。杰夫?伊梅尔特先生是现任董事长及首席执行官。

GE公司的历史可追溯到托马斯?爱迪生,他于1878年创立了爱迪生电灯公司。1892年,爱迪生通用电气公司和汤姆森-休斯顿电气公司合并,成立了通用电气公司(GE)。GE是道 琼斯工业指数1896年设立以来唯一至今仍在指数榜上的公司。

2011年GE的年销售达1420亿美元。

GE现有6个产业部门,其中包括:航空、交通运输、医疗、能源、GE金融、家庭和商业解决方案。

GE (NYSE: GE) is Imagination at Work – an advanced global technology, service and finance company that is taking on the world’s toughest challenge. Widely recognized as the world’s largest multi-business company, GE excels in a variety of sectors including energy, oil and gas, water treatment, aviation, healthcare, transportation, lighting, appliances and finance. GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. Jeffrey R. Immelt is Chairman of the Board and Chief Executive Officer of GE.

The company traces its beginnings to Thomas A. Edison, who established Edison Electric Light Company in 1878. In 1892, a merger of Edison General Electric Company and Thomson-Houston Electric Company created General Electric Company. GE is the only company listed in the Dow Jones Industrial Index today that was also included in the original index in 1896.

Total revenue of GE reached $142.0 billion in 2011.

GE is having six businesses including: Aviation, Transportation, Healthcare, Energy, GE Capital, Home and Business Solutions.

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