天津招聘

Job Description:
Amazon.com is looking for a sharp, analytical, enthusiastic Online Site Merchandiser with strong editorial and writing skills, marketing savvy, and an interest in creative problem solving to join our team. The Online Marketing Manager will drive improvements in the overall look, feel, and online navigation. Candidates must be successful both as individual contributors and in a team environment, and must be obsessed with serving the customer.

The successful candidate will plan and schedule content across the site, analyze metrics, and report on performance. The Online Marketing Manager will be data driven, detail-oriented, extremely organized and professional, capable of handling multiple projects at once, able to take direction, capable of dealing with ambiguity and rapidly-changing priorities, and comfortable working with teams, vendors, and management. Specific responsibilities include working with internal and external resources to:
? drive internal and external traffic
? plan, develop, and execute compelling e-mails and merchandising campaigns
? analyze results of merchandising and traffic efforts
? plan, develop, and coordinate cross-site sales and events
? review and drive improvements to customer experience, including search and browse
? be the product expert and work to drive growth by increasing sales conversion
? write strong copy, including irresistible calls-to-action for targeted audiences
? analyze performance of content and email, always seeking ways to improve
? work with vendors and vendor managers to create on-brand, best-in-class content
? analyze traffic patterns and optimize for seasonality, relevance, and selection
? drive site improvements to completion by coordinating with project managers, web developers, engineers, designers, and other merchandisers

Basic Qualification:
? Bachelor’s degree
? 5+ years of experience in marketing and e-commerce merchandising is required
? proficiency with HTML, XML, and Excel
? Sufficient fluency in both Chinese and English, both written and verbal

Preferred Qualification:
? Interests in publishing and digital media
? Excellent verbal and written communication skills across all levels of the organization
? Experience writing customer-facing content that is on-brand, relevant, and tailored to the internet shopper.
? Ability to conceptualize and execute projects, with strong bias for action and ability to prioritize and meet deadlines
? Understanding and use of web metrics and how to gauge

亚马逊于 2004 年进入中国，秉承“顾客至尚”的理念，不断为中国用户创新。目前亚马逊在中国布局的核心战略业务包括以亚马逊海外购和亚马逊全球开店为中心的跨境电子商务，Kindle 电子书阅读器和电子书，亚马逊物流运营和亚马逊云计算服务（AWS）。

依托亚马逊全球15大站点、***的全球资源和跨境物流体系，亚马逊中国持续推进跨境电商战略。2014年， 亚马逊中国正式上线亚马逊海外购商店——亚马逊***本地化、多站点的全球商店，致力于打造中国消费者信赖的选购高品质海外正品的跨境网购首选站点。消费者用中文即可直接购买来自亚马逊美国、英国、日本、德国网站的 30 大 品类、逾 2000 万的海外正品。商品经由亚马逊全球物流体系从海外运营中心直送中国消费者。亚马逊 Prime 会员服务 于2016年10月在中国上线，是亚马逊全球***提供跨境订单全年无限次免费配送的会员服务。

亚马逊全球开店致力于帮助中国卖家发展出口业务、拓展全球市场、打造国际品牌。目前数以万计的中国卖家加入了该项目。包括亚马逊美国、加拿大、德国、英国、法国、意大利、西班牙、日本、墨西哥、澳大利亚、中东及印度在 内的 12 大海外站点已向中国卖家全面开放。中国卖家可将商品销售给亚马逊全球超过 3 亿的活跃用户，以及亚马逊美国、欧洲和日本的数百万企业与机构买家。

亚马逊在全球拥有 175 个运营中心，配备超过 10 万台 Kiva 智能机器人，可将商品配送至 185 个国家和地区。借助全球领先的物流交付能力，亚马逊中国为通过海外购进行跨境网购的中国消费者提供一流的跨境配送体验，并帮助中国卖家出口海外，拓展国际市场。

亚马逊中国致力于为中国消费者带来完善的阅读体验，点燃中国大众的阅读热情。2012年12月，Kindle中国电子书店正式上线，通过与数百家中国出版机构商和进口书商合作，目前为中国读者提供了超过 70 万册电子书。2013 年 6 月，Kindle 电子书阅读器进入中国市场，随后亚马逊陆续为中国消费者带来了 Kindle 电子书阅读器全系列产品，并与全球保持新品同步发售，Kindle Unlimited电子书包月服务与Prime 阅读等服务也相继推出。