Marketing Manager-Auto industry
上海俊伟企业管理咨询有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:机械/设备/重工
职位信息
- 发布日期:2013-01-09
- 工作地点:上海
- 招聘人数:1
- 学历要求:本科
- 语言要求:英语良好
- 职位类别:市场/营销/拓展经理 市场/营销/拓展主管
职位描述
Responsibilities:
1. Conduct market research to determine market requirements for existing and future products
2. Analysis of Market trend on electronic content per car impacting connector market
3. Specific needs of OEM/Tier one for existing/ future platform development.
4. Analyze and understand the competitive environment in the connector business, Product positioning of Competition (Price, Service, technical features,).
5. Develop and implement marketing plans and projects for new and existing products
6. Manage the productivity of the marketing plans and projects
7. Monitor, review and report on all marketing activity and results
8. Determine and manage the marketing budget
9. Deliver marketing activity within agreed budget
10. Develop pricing strategy.
11. Proactively liaise with Sales organization to anticipate any decision impacting china and the rest of the Organization
12. Liaison with media and advertising
Qualifications:
1. Business or marketing-related degree or equivalent professional qualification
2. Experience in all aspects of developing and maintaining marketing strategies
3. Technical marketing skills
4. Proven experience in customer and market research
5. Relevant product and industry knowledge
6. Experience with relevant software applications
1. Conduct market research to determine market requirements for existing and future products
2. Analysis of Market trend on electronic content per car impacting connector market
3. Specific needs of OEM/Tier one for existing/ future platform development.
4. Analyze and understand the competitive environment in the connector business, Product positioning of Competition (Price, Service, technical features,).
5. Develop and implement marketing plans and projects for new and existing products
6. Manage the productivity of the marketing plans and projects
7. Monitor, review and report on all marketing activity and results
8. Determine and manage the marketing budget
9. Deliver marketing activity within agreed budget
10. Develop pricing strategy.
11. Proactively liaise with Sales organization to anticipate any decision impacting china and the rest of the Organization
12. Liaison with media and advertising
Qualifications:
1. Business or marketing-related degree or equivalent professional qualification
2. Experience in all aspects of developing and maintaining marketing strategies
3. Technical marketing skills
4. Proven experience in customer and market research
5. Relevant product and industry knowledge
6. Experience with relevant software applications
公司介绍
We are a Multi-National Human Resource Consulting and Services Company offering comprehensive solutions to our clients worldwide. The scope is rrom Selection, Assessment, and Recruting to Talent Development and Retention. We help our clients form a Human Capital foundation to enable growth.
Brief intro of our company:
Headquartered in Shanghai, China, with its offices and partners in Beijing, Shenzhen, Hong Kong, Los Angles, London and Sao Paulo, we are a leading Human Resources consulting company working with Fortune 500 companies to shape the global expansion of their business with a focus in China and Asia marketplace.
请务必在email的主题栏里注明申请的职位名称,谢谢!
Brief intro of our company:
Headquartered in Shanghai, China, with its offices and partners in Beijing, Shenzhen, Hong Kong, Los Angles, London and Sao Paulo, we are a leading Human Resources consulting company working with Fortune 500 companies to shape the global expansion of their business with a focus in China and Asia marketplace.
请务必在email的主题栏里注明申请的职位名称,谢谢!
联系方式
- Email:noraw@hcgchina.com
- 联系人:Recruit Department