Product Marketing Manager-Kollmorgen
丹纳赫西特传感工业控制(天津)有限公司
- 公司规模:150-500人
- 公司性质:外资(欧美)
- 公司行业:多元化业务集团公司
职位信息
- 发布日期:2013-07-11
- 工作地点:上海-长宁区
- 招聘人数:1
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语精通
- 职位类别:产品/品牌经理
职位描述
POSITION SUMMARY:
Position is responsible for the strategic development and execution of a regional product marketing plan based on market analysis and integration with Danaher Motion Business strategies. Leads product road map definition and total product life cycle management. Responsible for screening and prioritizing both development and major customer opportunities to ensure they are consistent with overall strategy.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Along with those identified below, other duties may be assigned.
Product Management
? Understand market requirements, making a business case for new product development projects
? Develop a functional specification and development strategy for new products.
? Support product development group in their technology research and analysis. Understand and communicate relevant market position data, detailed market segment information and market penetration strategy to business leaders.
? Establish forecasts, maintain KPI information, and perform ongoing analysis for assigned products.
? Support marketing team regarding brand strategy.
? Work with the sales force to establish presence in target markets.
? Establish list pricing, setting cost targets, and determining initial business levels.
? Support marketing communications team to develop communication programs including advertising, catalogs / brochures, training seminars, press communications, distributor programs, and trade shows.
? Manage product life cycles / transitions including development, launch, prime sell, harvest, and obsolescence of product.
Marketing
? Collect, analyze, and report on regional market information, competitive information, and market intelligence.
? Evaluate and track the impact of global technology trends and external drivers on customer needs, market conditions, customer business plans and objectives, customers’ expectations, buying behaviors, and pricing.
? Work with global marketing and product planning team to perform comprehensive analysis of vertical markets in region.
? Identify product specifications to generate the development of global product platforms and region specific product needs.
QUALIFICATIONS, EDUCATION and/or EXPERIENCE:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
? Bachelor degree in Engineering or other related technical discipline
? MBA or similar desirable
? Strong interpersonal and good verbal/written communication skills are necessary
? Reporting and presentation capabilities
? Excellent analytical thinking, technical analysis, segmentation, data mining and analysis skills
? Extensive knowledge of how to analyze markets, technologies and business opportunities using Excel, statistical analysis, and financial modeling
? Knowledge of servo controls systems is desired
? Project management skills
? Global experience is a plus
? Fluency in English and Chinese is desired
投递简历邮箱:vivian.wang@kollmorgen.com
Position is responsible for the strategic development and execution of a regional product marketing plan based on market analysis and integration with Danaher Motion Business strategies. Leads product road map definition and total product life cycle management. Responsible for screening and prioritizing both development and major customer opportunities to ensure they are consistent with overall strategy.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Along with those identified below, other duties may be assigned.
Product Management
? Understand market requirements, making a business case for new product development projects
? Develop a functional specification and development strategy for new products.
? Support product development group in their technology research and analysis. Understand and communicate relevant market position data, detailed market segment information and market penetration strategy to business leaders.
? Establish forecasts, maintain KPI information, and perform ongoing analysis for assigned products.
? Support marketing team regarding brand strategy.
? Work with the sales force to establish presence in target markets.
? Establish list pricing, setting cost targets, and determining initial business levels.
? Support marketing communications team to develop communication programs including advertising, catalogs / brochures, training seminars, press communications, distributor programs, and trade shows.
? Manage product life cycles / transitions including development, launch, prime sell, harvest, and obsolescence of product.
Marketing
? Collect, analyze, and report on regional market information, competitive information, and market intelligence.
? Evaluate and track the impact of global technology trends and external drivers on customer needs, market conditions, customer business plans and objectives, customers’ expectations, buying behaviors, and pricing.
? Work with global marketing and product planning team to perform comprehensive analysis of vertical markets in region.
? Identify product specifications to generate the development of global product platforms and region specific product needs.
QUALIFICATIONS, EDUCATION and/or EXPERIENCE:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
? Bachelor degree in Engineering or other related technical discipline
? MBA or similar desirable
? Strong interpersonal and good verbal/written communication skills are necessary
? Reporting and presentation capabilities
? Excellent analytical thinking, technical analysis, segmentation, data mining and analysis skills
? Extensive knowledge of how to analyze markets, technologies and business opportunities using Excel, statistical analysis, and financial modeling
? Knowledge of servo controls systems is desired
? Project management skills
? Global experience is a plus
? Fluency in English and Chinese is desired
投递简历邮箱:vivian.wang@kollmorgen.com
公司介绍
作为财富杂志全美最受尊敬公司之一(精密仪器行业第一),丹纳赫集团(NYSE: DHR)是美国标准普尔及财务500强企业。2013年美国500强企业中,排名第149位,年销售额191亿美元。丹纳赫公司提供的产品和服务遍及生命科学与诊断、测试测量,工业技术,环境科学、牙科和产品识别等。
丹纳赫工业技术集团提供享誉世界知名品牌的伺服电机、直线运动产品、编码器、传感器、压力变送器、电子天平等传感和自动控制产品以满足工业领域及过程控制的需求,拥有Kollmorgen、Thomson、APC、Hengstler、Gems Sensors、Setra、ANDERSON等多个世界知名品牌。
在中国,丹纳赫拥有二十二家营运公司和超过一百家的分支机构,不但为中国客户提供着全方位的产品和服务,也为卓越人才提供更好的工作机遇和职位发展平台。
丹纳赫工业技术集团提供享誉世界知名品牌的伺服电机、直线运动产品、编码器、传感器、压力变送器、电子天平等传感和自动控制产品以满足工业领域及过程控制的需求,拥有Kollmorgen、Thomson、APC、Hengstler、Gems Sensors、Setra、ANDERSON等多个世界知名品牌。
在中国,丹纳赫拥有二十二家营运公司和超过一百家的分支机构,不但为中国客户提供着全方位的产品和服务,也为卓越人才提供更好的工作机遇和职位发展平台。
联系方式
- Email:shirley.xiao@scgap.com
- 公司地址:上班地址:微电子开发区微5路28号