天津 [切换城市] 天津招聘天津市场/营销招聘天津产品/品牌专员招聘

PR Specialist

通用电气(中国)有限公司 GE China

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:多元化业务集团公司  医疗设备/器械

职位信息

  • 发布日期:2013-09-05
  • 工作地点:上海
  • 招聘人数:1
  • 工作经验:二年以上
  • 学历要求:本科
  • 语言要求:英语熟练
  • 职位类别:产品/品牌专员  媒介专员

职位描述

This is a Contractor Role.




Primary Responsibilities:


· Visual identity control. Manage visual identity of GE/HU/TUNGSRAM brands across Asia, as the key holder to guide and discipline the usage of logo and other visual elements; lead the design for all marketing collaterals.

· Branding projects. SPA for all branding/visual associated project such as demo room

· Ad. Development & media buy. Responsible for ad. Development & media buy: plan and execute the advertising plan on trade/industry media, journal, website etc.

· Media/Association networking. Establish and maintain trade media network in China, and coordinate with corporate on mass media coverage; Setup the lighting industry associations contact network through Asia, and bridge the communications between association and internal counterparts.

· PR regular work. Build up the media tool kit and update regularly; draft press release on key events and movement etc; coordinate with PMs and sales team to collect material for advertorial; assist manager to arrange media interview, and press conference for NPI etc.

· Internal Communication. In charge of internal communication such as periodical E-newsletter/win story publishing. Coordinate on internal events arrangement such as family day, annual conference etc.


Marketing material database Consolidate team’s resource to build and maintain a marketing material database (e.g. photos for projects/events, videos, etc.), response for all request for them related to internal and external communication.



Qualifications Required:



Bachelor or Master Degree in Chinese/English Language & Literature is preferred.

2 -3 years working experience in PR or marketing communications side, PR agency experience in a plus.

Proficient in English,

Exquisite writing skills.

Skillful with MS Office Word, Power Point, Excel and Outlook.

Strong ownership, clear thinking and sense of urgency.

公司介绍

通用电气(GE) 公司是一家全球领先的科技、服务和金融公司,是全球最大的多元化企业,致力于解决世界上最棘手的问题。GE的产品和服务范围广阔,从能源、石油天然气、水处理、航空、医疗、运输系统、家电、照明,到金融,客户遍及全球100多个国家,拥有30多万员工。杰夫?伊梅尔特先生是现任董事长及首席执行官。

GE公司的历史可追溯到托马斯?爱迪生,他于1878年创立了爱迪生电灯公司。1892年,爱迪生通用电气公司和汤姆森-休斯顿电气公司合并,成立了通用电气公司(GE)。GE是道 琼斯工业指数1896年设立以来唯一至今仍在指数榜上的公司。

2011年GE的年销售达1420亿美元。

GE现有6个产业部门,其中包括:航空、交通运输、医疗、能源、GE金融、家庭和商业解决方案。

GE (NYSE: GE) is Imagination at Work – an advanced global technology, service and finance company that is taking on the world’s toughest challenge. Widely recognized as the world’s largest multi-business company, GE excels in a variety of sectors including energy, oil and gas, water treatment, aviation, healthcare, transportation, lighting, appliances and finance. GE serves customers in more than 100 countries and employs more than 300,000 people worldwide. Jeffrey R. Immelt is Chairman of the Board and Chief Executive Officer of GE.

The company traces its beginnings to Thomas A. Edison, who established Edison Electric Light Company in 1878. In 1892, a merger of Edison General Electric Company and Thomson-Houston Electric Company created General Electric Company. GE is the only company listed in the Dow Jones Industrial Index today that was also included in the original index in 1896.

Total revenue of GE reached $142.0 billion in 2011.

GE is having six businesses including: Aviation, Transportation, Healthcare, Energy, GE Capital, Home and Business Solutions.

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