天津招聘

Job Description
Amazon.cn is looking for an innovative and experienced Senior Marketing Manager to design, build and manage massively scalable programs which attract customers to Amazon's offerings via social media. As part of Amazon's Traffic (Marketing) organization, he or she will has chances to think and act big, exercising a bias for action coupled with thoughtful experimentation. The right individual will take responsibility on developing the social marketing strategy for the organization, conduct executions for all types of Social media activities and experimentations. He or she needs to balance creativity with the technical and analytical orientation to manage product design and help engineering delivery. The successful candidate should be a skilled negotiator, an enthusiastic problem solver and hands-on leader who can drive the team with strong sense of accountabilities to achieve the top goals.

Roles & Responsibilities
- Take ownership of channel performance and adjust tactics to meet objectives
- Develop and manage strong, high-level, relationships with national and international social network organizations.
- Execute social campaigns driving new customers and generating incremental sales
- Be responsible for driving strategy, ideation, and social product design
- Partner with Traffic and Analytics teams to evaluate and improve (as necessary) systems and methods of targeting, tracking, reporting, and evaluation of our social media programs.
- Partner with Creative team to develop more effective means of leveraging social networking channels
- Develop scalable processes for social operations (campaigns, sweepstakes, apps, integrations etc.)
- Work and coordinate social activities across related organizations
Basic Qualifications
- Bachelor's degree in Business, Marketing, or related field required
- 6+ years of demonstrated career growth in marketing , online marketing or business development
- 2+ years of experience working in the area of social networking or Experience working with Social Networks (for example Sina Weibo, RenRen, Facebook, Twitter, etc)
- Experience driving marketing strategy with an emphasis on customer data, lifetime value, and/or, cross-media optimization. Client-side experience highly desirable.
- Track record of success in metrics-driven media buying and planning (demonstrated financial results and impact)
- Team management experience

Preferred Qualifications
- SQL skills, HTML, Social Media Advertising experience.
- Strong writing and analytical skills

亚马逊于 2004 年进入中国，秉承“顾客至尚”的理念，不断为中国用户创新。目前亚马逊在中国布局的核心战略业务包括以亚马逊海外购和亚马逊全球开店为中心的跨境电子商务，Kindle 电子书阅读器和电子书，亚马逊物流运营和亚马逊云计算服务（AWS）。

依托亚马逊全球15大站点、***的全球资源和跨境物流体系，亚马逊中国持续推进跨境电商战略。2014年， 亚马逊中国正式上线亚马逊海外购商店——亚马逊***本地化、多站点的全球商店，致力于打造中国消费者信赖的选购高品质海外正品的跨境网购首选站点。消费者用中文即可直接购买来自亚马逊美国、英国、日本、德国网站的 30 大 品类、逾 2000 万的海外正品。商品经由亚马逊全球物流体系从海外运营中心直送中国消费者。亚马逊 Prime 会员服务 于2016年10月在中国上线，是亚马逊全球***提供跨境订单全年无限次免费配送的会员服务。

亚马逊全球开店致力于帮助中国卖家发展出口业务、拓展全球市场、打造国际品牌。目前数以万计的中国卖家加入了该项目。包括亚马逊美国、加拿大、德国、英国、法国、意大利、西班牙、日本、墨西哥、澳大利亚、中东及印度在 内的 12 大海外站点已向中国卖家全面开放。中国卖家可将商品销售给亚马逊全球超过 3 亿的活跃用户，以及亚马逊美国、欧洲和日本的数百万企业与机构买家。

亚马逊在全球拥有 175 个运营中心，配备超过 10 万台 Kiva 智能机器人，可将商品配送至 185 个国家和地区。借助全球领先的物流交付能力，亚马逊中国为通过海外购进行跨境网购的中国消费者提供一流的跨境配送体验，并帮助中国卖家出口海外，拓展国际市场。

亚马逊中国致力于为中国消费者带来完善的阅读体验，点燃中国大众的阅读热情。2012年12月，Kindle中国电子书店正式上线，通过与数百家中国出版机构商和进口书商合作，目前为中国读者提供了超过 70 万册电子书。2013 年 6 月，Kindle 电子书阅读器进入中国市场，随后亚马逊陆续为中国消费者带来了 Kindle 电子书阅读器全系列产品，并与全球保持新品同步发售，Kindle Unlimited电子书包月服务与Prime 阅读等服务也相继推出。