Sports Marketing Supervisor 体育市场推广主管
亚玛芬体育用品贸易(上海)有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:服装/纺织/皮革
职位信息
- 发布日期:2013-05-13
- 工作地点:上海
- 招聘人数:1
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语良好
- 职位类别:市场/营销/拓展主管 市场企划经理/主管
职位描述
Job Title: Sports Marketing Supervisor
Report to: Brand Marketing Manager-Wilson, China
Main Responsibility:
- Strategically utilize sports assets and grass roots events to associate with Wilson’s brand and products.
- Manages product and service plans and leads team to provide best service to assets including tour players, coaches & tennis club etc.
- Work with brand manager to develop sports marketing plan/strategy & budget plan in China.
- Lead sports marketing team to execute precisely the sports marketing strategy as it relates to the overall marketing plan.
- Develops specific programs to activate the assets and to drive the brand & business.
- Manages the execution, monitor and report of all programs/events including national tennis event, grass roots event, coach program & trade show etc.
- Maximizes and follows the exact plan of the sports marketing budget according to the execution of the sports marketing strategy developed in coordination with the brand manager.
- Develops the procedures to control, track the distribution and manage inventory of promotional products.
- Generates a high level of teamwork between regional team, provide guideline & support to regional marketing activity.
Needed Competencies:
- Strong Sports Marketing background with knowledge on sports assets exploring & maintenance.
- Experience in sports event planning, execution & results tracking, strong integration ability to help to drive business to retail.
- Closely work with Sales and Marketing team members, and interacts with all departments.
- Proficient in English, communication skill, target oriented, high execution ability are important factors in daily work of this position
Education:
University degree or above
Needed working experience:
- More than 3 years similar experience in Marketing/Event Management
- Good understanding of sports business is a plus
Report to: Brand Marketing Manager-Wilson, China
Main Responsibility:
- Strategically utilize sports assets and grass roots events to associate with Wilson’s brand and products.
- Manages product and service plans and leads team to provide best service to assets including tour players, coaches & tennis club etc.
- Work with brand manager to develop sports marketing plan/strategy & budget plan in China.
- Lead sports marketing team to execute precisely the sports marketing strategy as it relates to the overall marketing plan.
- Develops specific programs to activate the assets and to drive the brand & business.
- Manages the execution, monitor and report of all programs/events including national tennis event, grass roots event, coach program & trade show etc.
- Maximizes and follows the exact plan of the sports marketing budget according to the execution of the sports marketing strategy developed in coordination with the brand manager.
- Develops the procedures to control, track the distribution and manage inventory of promotional products.
- Generates a high level of teamwork between regional team, provide guideline & support to regional marketing activity.
Needed Competencies:
- Strong Sports Marketing background with knowledge on sports assets exploring & maintenance.
- Experience in sports event planning, execution & results tracking, strong integration ability to help to drive business to retail.
- Closely work with Sales and Marketing team members, and interacts with all departments.
- Proficient in English, communication skill, target oriented, high execution ability are important factors in daily work of this position
Education:
University degree or above
Needed working experience:
- More than 3 years similar experience in Marketing/Event Management
- Good understanding of sports business is a plus
公司介绍
AMER SPORTS亚玛芬体育是世界***体育器材品牌管理集团公司,一直为专业运动员及业余运动爱好者提供全球最先进的体育科技产品。亚玛芬体育于1950年在芬兰创立,并于1977年在纳斯达克北欧市场NASDAQ OMX上市。
联系方式
- Email:intern1.hr@amersports.com
- 公司地址:上海市浦东新区杨高南路759号陆家嘴世纪金融广场2号楼3楼 (邮编:200127)
- 电话:18143034469