1094126 -Marcom Programs Mgr II(职位编号:1094126)
惠普公司
- 公司规模:500-1000人
- 公司行业:计算机软件
职位信息
- 发布日期:2013-04-26
- 工作地点:北京
- 招聘人数:1
- 工作经验:三年以上
- 学历要求:本科
- 语言要求:英语熟练
- 职位类别:市场/营销/拓展经理
职位描述
Job description:
? Develop, drive and evaluate key image-building, awareness building and/or promotional/demand generation programs and contact strategies across audiences, industries, sales channels or businesses - in direct support of revenue targets
? Plan, execute and measure integrated point-of-sale strategies and presence for the retail channel
?Drive a coordinated reference selling process across a business, industry or geography that has field and management backing
? Establish, track and measure business group or country measurements of success (calls, clicks, leads, revenue, Total Customer Experience (TCE), etc.)
? Drive integrated communications initiatives with other businesses and teams across HP and with customers/partners
? Select, manage and motivate agency and/or contractor management
? Manage functional budgets
? Scope can be local, regional or global
? Role can be within a business, function or corporate
? May interact with senior levels of the company
Qualification:
Education and Experience Required:
? Business Analyst (BA) or Bachelor of Science (BS) in Communications, Marketing or Business Administration
? 3+ years of experience in direct marketing, communications or marketing
Knowledge and Skills Required:
? Advanced writing and editing skills - very minimal peer or manager edits needed
? Strong organization and program management skills
? Ability to link communications plans and activities to business results
? Proven experience managing, leading, driving and measuring virtual teams toward common goal
? Fluency in local language and English
? High levels of tact and diplomacy
? Agency and budget management
? Develop, drive and evaluate key image-building, awareness building and/or promotional/demand generation programs and contact strategies across audiences, industries, sales channels or businesses - in direct support of revenue targets
? Plan, execute and measure integrated point-of-sale strategies and presence for the retail channel
?Drive a coordinated reference selling process across a business, industry or geography that has field and management backing
? Establish, track and measure business group or country measurements of success (calls, clicks, leads, revenue, Total Customer Experience (TCE), etc.)
? Drive integrated communications initiatives with other businesses and teams across HP and with customers/partners
? Select, manage and motivate agency and/or contractor management
? Manage functional budgets
? Scope can be local, regional or global
? Role can be within a business, function or corporate
? May interact with senior levels of the company
Qualification:
Education and Experience Required:
? Business Analyst (BA) or Bachelor of Science (BS) in Communications, Marketing or Business Administration
? 3+ years of experience in direct marketing, communications or marketing
Knowledge and Skills Required:
? Advanced writing and editing skills - very minimal peer or manager edits needed
? Strong organization and program management skills
? Ability to link communications plans and activities to business results
? Proven experience managing, leading, driving and measuring virtual teams toward common goal
? Fluency in local language and English
? High levels of tact and diplomacy
? Agency and budget management
公司介绍
惠普(HP)公司成立于1939年,是一家业务运营遍及全球170多个国家和地区的高科技公司。我们致力于探索科技和服务如何帮助人们和企业解决其遇到的问题和挑战,并把握机遇、实现愿景、成就梦想。我们运用新的思想和理念来打造更简单、更有价值、更值得信赖的技术体验,不断帮助客户改善其生活和工作方式。
惠普(HP)是全球最大的信息科技(IT)公司之一。我们提供广泛的基础设施和商业产品,从手持设备到世界上最强大的超级计算机,一应俱全。我们为消费者提供了一系列广泛的产品和服务,从数码摄影到数码娱乐,从计算产品到家用打印。这一全面的产品组合让我们能够针对客户的特定需求,提供合适的产品、服务和解决方案。在截止至2007年10月31日的2007财年中,惠普(HP)的营业额达1043亿美元,在2007年美国财富500强中排名第14位。
惠普(HP)是全球最大的信息科技(IT)公司之一。我们提供广泛的基础设施和商业产品,从手持设备到世界上最强大的超级计算机,一应俱全。我们为消费者提供了一系列广泛的产品和服务,从数码摄影到数码娱乐,从计算产品到家用打印。这一全面的产品组合让我们能够针对客户的特定需求,提供合适的产品、服务和解决方案。在截止至2007年10月31日的2007财年中,惠普(HP)的营业额达1043亿美元,在2007年美国财富500强中排名第14位。