1094127 - Interactive/Web Mktg Mgr I(职位编号：1094127)
惠普公司
- 公司规模：500-1000人
- 公司行业：计算机软件
职位信息
- 发布日期：2013-04-26
- 工作地点：北京
- 招聘人数：1
- 工作经验：五年以上
- 学历要求：本科
- 语言要求：英语熟练
- 职位类别：市场/营销/拓展经理
职位描述
Job Description:
This role has the responsibility to oversee and manage social media from a planning, implementation and analysis perspective. It needs to cooperate with internal marketing team to plan & deliver social media campaigns, drive social platform performance, and identify the new opportunity in social environment.
This duty includes
? He or she is responsible to plan and execute social media campaigns, and drive strong campaign engagement performance.
? He or she manages the HP social platform performance at a daily basis, to drive for fan base increase & interaction with consumer.
? He or she needs to manage community activities and social media content creation, execution and measurement.
? He or she is also responsible to oversee online voice monitoring and deliver regular social media analytics.
? He or she needs to liaise with WW digital & social team on social media strategy and adapt from global contents.
? He or she needs to have solid understanding of how to drive consumer and business engagement within online social networks and the tools needed to do so.
Skill Request
? Solid social media knowledge and shows a strong interest in web technology and digital marketing space
? Strong Execution ability
? Good team work spirits and has team management skill
Qualification:
Education and Experience Required:
? Business Analyst (BA) or Bachelor of Science (BS) in Communications, Marketing or Business Administration
? 4+ years of experience in direct marketing, communications or marketing
Knowledge and Skills Required:
? Advanced writing and editing skills very minimal peer or manager edits needed
? Strong organization and program management skills
? Ability to link communications plans and activities to business results
? Proven experience managing, leading, driving and measuring virtual teams toward common goal
? Fluency in local language and English
? High levels of tact and diplomacy
? Agency and budget management
This role has the responsibility to oversee and manage social media from a planning, implementation and analysis perspective. It needs to cooperate with internal marketing team to plan & deliver social media campaigns, drive social platform performance, and identify the new opportunity in social environment.
This duty includes
? He or she is responsible to plan and execute social media campaigns, and drive strong campaign engagement performance.
? He or she manages the HP social platform performance at a daily basis, to drive for fan base increase & interaction with consumer.
? He or she needs to manage community activities and social media content creation, execution and measurement.
? He or she is also responsible to oversee online voice monitoring and deliver regular social media analytics.
? He or she needs to liaise with WW digital & social team on social media strategy and adapt from global contents.
? He or she needs to have solid understanding of how to drive consumer and business engagement within online social networks and the tools needed to do so.
Skill Request
? Solid social media knowledge and shows a strong interest in web technology and digital marketing space
? Strong Execution ability
? Good team work spirits and has team management skill
Qualification:
Education and Experience Required:
? Business Analyst (BA) or Bachelor of Science (BS) in Communications, Marketing or Business Administration
? 4+ years of experience in direct marketing, communications or marketing
Knowledge and Skills Required:
? Advanced writing and editing skills very minimal peer or manager edits needed
? Strong organization and program management skills
? Ability to link communications plans and activities to business results
? Proven experience managing, leading, driving and measuring virtual teams toward common goal
? Fluency in local language and English
? High levels of tact and diplomacy
? Agency and budget management
公司介绍
惠普（HP）公司成立于1939年，是一家业务运营遍及全球170多个国家和地区的高科技公司。我们致力于探索科技和服务如何帮助人们和企业解决其遇到的问题和挑战，并把握机遇、实现愿景、成就梦想。我们运用新的思想和理念来打造更简单、更有价值、更值得信赖的技术体验，不断帮助客户改善其生活和工作方式。
惠普（HP）是全球最大的信息科技（IT）公司之一。我们提供广泛的基础设施和商业产品，从手持设备到世界上最强大的超级计算机，一应俱全。我们为消费者提供了一系列广泛的产品和服务，从数码摄影到数码娱乐，从计算产品到家用打印。这一全面的产品组合让我们能够针对客户的特定需求，提供合适的产品、服务和解决方案。在截止至2007年10月31日的2007财年中，惠普（HP）的营业额达1043亿美元，在2007年美国财富500强中排名第14位。
惠普（HP）是全球最大的信息科技（IT）公司之一。我们提供广泛的基础设施和商业产品，从手持设备到世界上最强大的超级计算机，一应俱全。我们为消费者提供了一系列广泛的产品和服务，从数码摄影到数码娱乐，从计算产品到家用打印。这一全面的产品组合让我们能够针对客户的特定需求，提供合适的产品、服务和解决方案。在截止至2007年10月31日的2007财年中，惠普（HP）的营业额达1043亿美元，在2007年美国财富500强中排名第14位。