天津 [切换城市] 天津招聘天津市场/营销招聘天津市场分析/调研人员招聘

Sr. Analyst Marketing communication

肯纳亚洲(中国)企业管理有限公司

  • 公司规模:1000-5000人
  • 公司性质:外资(欧美)
  • 公司行业:机械/设备/重工

职位信息

  • 发布日期:2024-02-01
  • 工作地点:北京
  • 工作经验:5-7年
  • 学历要求:本科
  • 职位月薪:1.5-2万·15薪
  • 职位类别:市场分析/调研人员  

职位描述

Responsibilities:
1. Ensure timely delivery of marketing collaterals to China market. Interface with product management, engineering and manufacturing teams in Infra China and cooperate with Infra Global Marcom team.
2. Plan and organize marketing campaigns such as social medial 2.0, regional trade shows, customer seminar and other external events that are consistent with corporate strategy and image standard.
3. Support and develop sales communication related to new products, strategies, training, competitors, and success stories etc, including but not limited to Global Marketing Bulletin in Chinese.
4. Lead new product marketing launch in China, working closely with sales managers, technical specialists, and global marketing team.
5. Handle the development of external publications, including content creation, design and online platform operation and maintenance like WeChat, Baidu, landing page, official website CN verification.
6. Execute and manage translation and translation review projects in a timely fashion.
7. Assist in regional marketing planning and data collection and other marketing communication task assigned by direct manager
Requirements:
? At least 3 year marketing communication experience
? Bachelor degree required in Marketing or related….
? Three years working experiences in manufacturing industry.
? Strong project management skills.
? Working knowledge of marketing deliverables including trade show, copy writing, advertising planning, promotion design, etc.
? Presentation skills

公司介绍

Innovation, perseverance and close attention to customer needs have characterized Kennametal since its founding. In 1938, after years of research, metallurgist Philip M. McKenna created a tungsten-titanium carbide alloy for cutting tools that provided a productivity breakthrough in the machining of steel. "Kennametal" tools cut faster and lasted longer, and thereby facilitated metalworking in products from automobiles to airliners to machinery.
开拓创新、坚定不移和密切关注客户需求是 Kennametal 自建立伊始的一贯作风。通过多年的研究,冶金学家 Philip M. McKenna 在 1938 年发明了钨-钛 硬质合金,该合金用于切削工具后使得钢的切削效率得到了重大突破。“Kennametal”刀具的切削速度更快、寿命更长,因此推动了从汽车生产到飞机 再到整个机械行业金属加工的发展。利用这项发明,Philip 在宾夕法尼亚洲的 Latrobe 创办了 McKenna Metals Company。后来公司更名为 Kennametal,现在公司已经成为金属加工领域的世界领先公司,其公司总部仍然位于 Latrobe(拉特罗布)

联系方式

  • Email:haiyan.zou@kennametal.com
  • 公司地址:上海市金桥出口加工区金豫路750号 (邮编:201206)
  • 电话:13301626768