天津 [切换城市] 天津招聘天津市场/营销招聘天津产品/品牌经理招聘

Senior Manager Product Marketing NEO Footwear

阿迪达斯体育(中国)有限公司上海分公司

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:批发/零售

职位信息

  • 发布日期:2020-10-04
  • 工作地点:上海-徐汇区
  • 招聘人数:若干人
  • 工作经验:无需经验
  • 学历要求:招若干人
  • 语言要求:不限
  • 职位月薪:4-6万/月
  • 职位类别:产品/品牌经理

职位描述

Purpose & Overall Relevance for the Organization:

Be the consumer and sport Casual  expert
Influence and execute the category direction
Work with all necessary functions to deliver the category business objectives
Create ranges within the category from both and image and commercial point of view
Lead and develop your team, if applicable
 
Key Responsibilities:
Influence and implement strategic category direction, proactively set range direction for NEO Footwear products.
Identify new business opportunities to drive innovation and/or commerciality
Show full understanding and drive the product creation process whilst managing all tasks within the given time frames
Become a role model for other team members in regards to product creation process
Show leadership through living the brand values
Build and maintain a strong relationship with cross-functional teams and with interlinked departments to enable an efficient product creation process; ensure product excellence
Pro-actively analyse business, draw conclusions and act upon; drive profitability and efficiency
Strong knowledge of product information systems and the interlinking functions – clarity on respective timelines
High level of product expertise to create industry leading products
Be a competent partner for product and ranging discussions with markets and retailers
Prepare and present ranges and business related topics - with respective audience in mind - by using relevant structure and content
Actively provide input for setting the CtC (Concept to Consumer) direction and implement it into relevant ranges in partnership with CtC counterparts
Identify projects to optimize category performance; work independently and steer to conclusion
If applicable: Build experience in managing direct reports, developing their functional and social skills; ensure clear and structured on boarding process for new team members
 
 
Key Relationships:
Steer a strong relationship and ensure constant dialogue/feedback with
business unit and across other BU′s
cross-functional team ( Design, Development, CtC, Sports Marketing, Materials, Costing, Planning)
markets and relevant third parties
 
Knowledge, Skills and Abilities:
Lateral thinking and challenge status quo
Communication skill set, including effective negotiation and clear transportation of information
Step up to conflicts, work towards a diplomatic solution
Be open for change, support execution of change management
Cooperate effectively to maintain and develop trustful relationships
Basic leadership skills
Work independently as well as part of a team
Efficiently plan and prioritize daily work
In-depth knowledge of respective product category
Advanced analytical skills, be solution driven and result oriented
Ability to travel
Passion for sports
职位要求:
Requisite Education and Experience / Minimum Qualifications:
College degree, preferably in marketing/business/textile/fashion
Minimum of 6 years Product Marketing experience with APP, FTW or ACC background
Experience in trade or sales is helpful
Fluent in English
PC skills (MS Office programs)

职能类别:产品/品牌经理

公司介绍

adidas is a global leader in the sporting goods industry with the core brands adidas and Reebok. Headquartered in Herzogenaurach /Germany, the company employs more than 56,000 people across the globe and generated sales of EUR 21 billion in 2017. In Greater China, the company employs more than 5,700 people and generated sales of over EUR 3.7 billion in 2017.
adidas China was founded in 1997 and headquartered in Shanghai, one of adidas’ six key cities across the globe. With a population of 24 million, Shanghai is the largest city in China – and eighth largest in the world. It's the country's most important center for culture, commerce, and industry. Sometimes referred to as the "Paris of the East'," Shanghai prides itself for being a fashion capital as well.
Shanghai is also the headquarter of adidas Asia-Pacific market which is crucial to achieving the brand’s mission to be the best sports company in the world.

联系方式

  • 公司地址:地址:span国贸汇1期