天津招聘

ABOUT SAINT LAURENT

Founded in 1961, Yves Saint Laurent was the first couture house to introduce the concept of luxury prêt-à-porter in a 1966 collection called ‘Rive Gauche’, synonymous with youth and freedom. This shift represented a first critical step in the modernization of fashion and revolutionized the socio-cultural landscape.

In 1999, the luxury goods division of the Kering Group acquired Yves Saint Laurent and, under the creative direction of Anthony Vaccarello since April 2016, continues to position the house at the summit of the luxury universe.

Today, Saint Laurent collections include women’s and men’s ready-to-wear, shoes, handbags, small leather goods, jewelry, scarves, ties and eyewear.

We are currently seeking a Communication Manager who will report to the Communication Director, China as part of our dynamic team in China.

ROLE

You will strengthen the brand image and share the brand value cross all channels of communication; Integrate the resources cross PR, Media, Celebrity, Special Projects and event; Accelerate the brand equity with creativity of approach and consistency of brand DNA.

MISSION

• Press Relationship
• Take responsibility of Press relationship and publicity on top fashion magazines
• Develop the effective PR publicity plan, cross seasons and collections, to interpret the designer’s vision on print magazines.
• Develop the strong brand visibility cross all social media platform, with diversity of angles.

• Media Planning

• Take responsibility of media planning and supervise the effectiveness and efficiency of media investment, cross print, OOH and display.
• Develop the full year media plan cross print, OOH and digital display
• Evaluate and take action to improve the campaign performance by campaign base.

• Talent Program

• Develop the solid celebrity strategy, to engage the talents to amplify the brand’s image in proper occasions and approach.
• Engage celebrity for cover collaboration

• Special Project Management

• Initiate the local native content project, with engagement of media partners and talents, amplifying the brand creativity and image cross magazine and social media platforms,
• Conduct the HQ special projects and adaptation in local market, to engage properly with Chinese audience.
• Budget estimation and performance evaluation.
• Event management
• Conduct the event plan and budget management, supervising the vendors and working with partners to drive the execution excellency.

PROFILE

• Education background: Bachelor’s degree and above.
• Min.10 years working experience in PR, media planning, celebrity, special project and event management.
• Working experience in high fashion and jewelry & watch,
• If cross industry working experience in high fashion, Jewelry & Watch industry.
• Press relationship,
• Communication strategy thinking
• Crisis management skill
• Event management skill
• Negotiation skills,
• Project management skills,
• Teamwork spirit,
• Result-driven and self-motivation
• Language skill, will be plus if French

Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

YVES SAINT LAURENT于1961年成立，是***女装订造服品牌于1966年以 ’RIVE GAUCHE’ 系列演绎奢华READY-TO-WEAR的现代概念，标志着年青活力及自由生活态度，全面改革社会文化面貌，也是时装现代化的里程碑。
1999年，KERING集团奢侈品牌收购YVES SAINT LAURENT，并于2016年4月委任ANTHONY VACCARELLO为品牌创作总监，进一步带领品牌在奢华商品界顶峰大展创意。
SAINT LAURENT现有系列包括男女装成衣、鞋履、手袋、小型皮具、珠宝、丝巾、领带及眼镜。

圣罗兰（上海）贸易有限公司成立于2010年，从事圣罗兰品牌产品在中国大陆的批发及零售业务。公司因业务需要，诚聘所述职位。
应聘方式：请将中英文简历（请务必附近照，标明所应聘职位，并写明当前和期望薪资）以电子邮件的形式发往stella.li@ysl.com