天津招聘

RESPONSIBILITIES工作职责
1. 根据学校品牌与市场战略以及招生目标，建立并执行学校市场招生规划与方案，包括线上与线下。

2. 根据学校品牌与市场战略，建立并规划全面的官方媒体与官方账号矩阵，并负责全渠道内容战略与执行。

3. 负责有效建立与管理与外部合作伙伴的关系，包括但不限于传统与网络新媒体、合作供应商与广告公司，相关渠道与合作机构等。

4. 根据学校市场与招生目标，建立并执行相应的市场推广预算，并能进行有效反馈与评估

5. 负责了解并搜集行业及市场推广的新趋势，针对性地进行市场调研与分析，根据总体规划提交市场调研报告，并根据市场报告提交相应的发展建议。

6. 负责把控学校市场招生材料与内容的创意与质量，并建立完备的市场招生宣传资料系统，并进行合理规划与梳理。
7. 与招生团队密切合作，负责搭建有效家长沟通策略和产出话术内容。
8. 根据招生团队与家长沟通的反馈，及时调整沟通策略并指导招生实施，并对招生过程中的沟通策略与内容给予专业指引与建议。

9. 负责处理部分与招生相关的家校问题与市场招生总监紧密合作，完成学校所制定的招生指标
10. 完成其他上级主管指定的任务和工作.

CANDIDATE REQUIREMENTS & SKILLS任职要求

·           本科及以上学历。

·           5年以上教育行业市场公关，招生和品牌推广经验。

·           熟悉国内教育市场，对于实体教育有自己的经验和见解。

·           对于教育市场招生有清晰的招生思路，并有一定的相关渠道资源。

·           熟悉传统媒体和新媒体等推广方式。

·           具有较好的英语沟通能力。

·           优秀的结构化思维和工作协调能力。

BE Education was founded in 2003 with the aim of helping Chinese students gain entry into the most reputable schools in the UK. We now have offices in Shanghai, Beijing, Chengdu, Shenzhen, Tianjin, Zhengzhou, Hangzhou, Changzhou and London with several more planned. We’ve had years of great success placing students into elite schools in the UK and the US.

BE Education and Wycombe Abbey (UK) are establishing International schools in China (Wycombe Abbey International Schools), specialising in British IGCSE and A-Level curriculum, to allow outstanding students in China to experience elements of the British curriculum, learning style, and environment, complementing a Chinese school curriculum. As with traditional British boarding schools we have focus on sports, arts, music and drama as well as 40 different extra-curricular activities, tailored to support our students. Wycombe Abbey International Schools challenges students to continuously improve academic performance as well as actively develop their personality to become more independent and confident, among other qualities. This enables them not only to attend the world’s top-ranked universities but also to succeed at university and beyond.

BE Education organises unique Summer Courses at the world famous education institutions in the UK and the US, where students experience life at the world’s most prestigious boarding schools. This demonstrates BE Education‘s ability to work with the very best education institutions year after year.

To further support students in their preparations to study in top UK and US schools, BE Academy offers classes in several subjects taught by talented and experienced tutors familiar with the British and American education high school curriculums, our tutors not only build students’ confidence in speaking and communicating and learning in English but also provide guidance on exams and interviews as well. Through the online 51 tutors service BE Education also offers classes in a full range of subject online delivered by talented teachers familiar with the British and American high school curriculums.

BE Education also publishes the Schools Guide series in partnership with the Hurun Report. This guide provides students looking to study overseas with insight into the life and values of prestigious schools around the world.

To learn more about us, please visit http://www.be.co/

必益教育的使命从***天开始就是通过教育为我们的学生创造一个更光明的未来。

必益教育成立于2003年，创始人之一 William和Emma Vanbergen夫妇帮助一位中国同学的朋友，为她的儿子找到了一所合适的学校。她找了好几个中介机构，但觉得一个都不可信。William和Emma Vanbergen夫妇指导这个家庭和她的儿子完成了申请过程，并为他找到了英国最合适他的学校。他的成功也成为了必益教育诞生的一粒种子。

必益教育专注国际教育咨询服务，本着诚信正直的行为准则，全力以赴为学生实现***利益，为想要入读全球知名学府的学生提供高端国际教育咨询服务，量身定制留学计划、申请准备到留学后长期跟踪服务，帮助他们入读梦想中的海外精英学府。

多年后的今天，必益教育硕果累累，越来越多的家庭通过我们的帮助送孩子去英美留学。必益教育已经成为了一家在上海、北京、深圳、杭州和伦敦等都有分支的全球化企业。

除了国际教育咨询服务和学科辅导，必益教育还开办了假期研修班。伊顿公学的暑期课程和切特豪斯的“小学者”暑期课程是必益教育独家课程，旨在为中国学生提供真正的海外学习和生活的契机。除此之外，必益教育也与美国斯坦福大学和瑞士圣乔治国际学校有着长期合作，为中国学生提供海外名校的全真日常学习体验。

同时，必益教育正在与英国***的女子中学—威雅公学合作，在中国建立威雅国际学校。作为其在中国的***所姐妹学校，威雅常州公学开办于2016年，是一所提供寄宿和走读双选择的男女混校，目前从幼儿园到高中的在校学生已超1200余名。此外，威雅香港学校已于2019年9月开学，杭州和南京将计划于2021年开学。