天津招聘

JOB DESCRIPTION:

Oversees online advertising efforts and online market analysis. Develops and implements marketing programs using websites; email; online advertising and promotions; and search-engine marketing (SEM/SEO). Conceives strategies and tactics to raise rates of customer acquisition, retention, and cross/up-selling.

ESSENTIAL DUTIES:

• Devising strategies to drive online traffic to the company website and Ecommerce.

• Tracking conversion rates and making improvements to the website

• Developing and managing digital marketing campaigns

• Utilising a range of techniques including paid search, SEO and PPC

• Knowledge in room planner applications; interior design related platforms

• Overseeing the social media strategy for the company

• Managing online brand and product campaigns to raise brand awareness.

• Managing the redesign of the company website and social media accounts.

• Improving the usability, design, content and conversion of the company website

• Responsibility for planning and budgetary control of all digital marketing

• Evaluating customer research, market conditions and competitor data

• Review new technologies and keep the company at the forefront of developments in digital marketing

REQUIREMENT:

4-6 years’ Marketing/Brand or 5-8 years’ digital advertising agency

Education: Bachelor’s Degree in Marketing or related field

Language: Bilingual, reading, written and oral English is required

Traveling maybe required

Ashley爱室丽家居于1945年创立于美国，是在全球123个国家受到尊重的家居品牌，2017年度销售额超40亿美金。Ashley全球制造和配送中心厂房占地达121万平方米，拥有超过30年的全球制造和物流经验。

Ashley全球拥有超过30,000名员工，20,000个销售点，并开设600多家Ashley Furniture Homestore，每年销售超3,000万件家具。

2012年，爱室丽家居加快国际零售业务的扩张，进军中国零售市场，目前已在上海、苏州、杭州开设多家直营门店及全国各地100多家经销商门店。

Ashley爱室丽希望中国消费者能与世界其他地区的消费者一样，共同体验Ashley爱室丽兼具美式风情和国际化设计理念的家居产品。值得信赖，出众品质，时尚风格，丰富选择，全屋解决方案和优质服务是Ashley爱室丽的品牌支柱，也是消费者相信我们的原因。现在Ashley爱室丽家居诚邀热情，积极，阳光的零售界精英与我们共创未来！

公司网站：http://www.ashley.cn/