EC Site Merchandising Mgr Beauty-维密
Victoria's Secret
- 公司规模:10000人以上
- 公司性质:外资(欧美)
- 公司行业:服装/纺织/皮革
职位信息
- 发布日期:2019-10-13
- 工作地点:上海
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位月薪:2-2.5万/月
- 职位类别:电子商务经理/主管
职位描述
Responsibilities
§ Responsible for the operation of Tmall Beauty store.
§ Build sales planning and deliver sales target. Campaign planning and delivery by coordinating internal and external parities.
§ Key contact with platform on daily basis to maximize traffic and sales opportunities.
§ Manage TP’s delivery quality and efficiency to achieve commercial targets。
§ Ensure the right brand contents are delivered through the right channel to the right audience.
§ Lead the strategy of paid marketing within taobao, including SEM, CPM, Brand Zone, etc. Ensure the results meet the targets.
§ Assist to formulate the CRM strategy within taobao. Familiar with the CRM strategy and relevant systems.
§ Monitor the sell through and conduct analysis to lead the store optimization.
§ Manage the Beauty & Accessories merchandizing online.
§ Lead the page builds for the Beauty & Accessories and manage the extra assets required for the category
§ Manage the products’ validity online and ensure the customer experience
§ Responsible for maintaining the integrity of Tmall Beauty store.
§ Design the HP & LP layout for VS Tmall Beauty store
§ Work with TP and cross function team to optimize the process/info flow of PDP creation to ensure the right contents are displayed in the pages at the right timing
§ Work with site merchant and editor to combine the merchandize and visual planning to ensure the site is well displayed matching in branded images
§ Design and content of product detail pages (PDPs). Optimize according to data analysis
QUALIFICATIONS:
§ Must be a conceptual, strategic thinker with proven problem solving skills, and ability to see the big picture.
§ Understand and be able to improve upon merchant and marketing objectives for each project and season assigned
§ Very strong verbal and written communication and positive attitude are required
§ Highly organized with extreme attention to detail
§ Ability to translate complex design challenges into clear, customer-friendly experiences
§ Passion and understanding of ecommerce, UX, and marketing best practices
§ Collaborative, inclusive and flexible team member
§ Resourceful self-starter who gets things done
§ Ability to manage multiple priorities and meet deadlines in a fast-paced environment
EXPERIENCE REQUIRED:
§ 5+ years’ experience in online operation and online marketing.
§ Beauty/Body Care experience
§ Working with Tmall
§ Fluent written and speaking English skills
§ Bachelor degree or higher-level education
职能类别:电子商务经理/主管
公司介绍
维多利亚的秘密是内衣和美妆产品专业零售商的先驱。品牌以性感奢华的时尚内衣系列、尊贵香水系列、名模和轰动各界的时装秀风靡全球。维多利亚的秘密拥有超过1000 家内衣及美妆店铺。
联系方式
- 公司地址:地址:span上海市区