数字化营销专员
丹尼尔惠灵顿贸易(深圳)有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:奢侈品/收藏品/工艺品/珠宝
职位信息
- 发布日期:2019-05-20
- 工作地点:深圳-南山区
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 职位月薪:0.6-1万/月
- 职位类别:市场/营销/拓展专员
职位描述
Daniel Wellington is a Swedish company with HQ in Stockholm. We are a truly global brand who have sold to almost every country world wide and with seven offices located all around the world. We have since our inception in 2011 challenged the watch industry by going our own way and we are always looking for brilliant people that want to grow together with us. We give you the possibility to influence, take ownership, and be a part of a journey that only just begun. Join us in our movement, together we engage the world.
We're now looking for a Digital Marketing Specialist. DW is known for our social media marketing, but that doesn’t mean we’re not great at paid and acquired marketing. We’re now aiming to strengthen this part of the organization even more. This is where you come in. We want you to help us grow more detailed in our optimization, to shorten lead times and increase control of our online marketing channels.
WHAT YOU’LL BE UP TO:
Digital marketing has played an important role in Daniel Wellington’s success and we want you to be a part of it! We would focus on continually exposure on target consumers among popular digital platforms to further strengthen our brand and sales in APAC markets, so it is of great importance that you have experienced in digital marketing related field, as well as a profound understanding of APAC markets. You will base in Shenzhen and work closely with APAC local team and Global Digital Marketing team.
1.Plan and execute digital marketing projects covering all disciplines including Social Media, SEM/PPC, email, etc., and ensure digital objectives are met and projects are launched on time
2.Assist marketing team to develop, implement, track and optimize our digital marketing campaigns across all digital channels; aligned with brand strategy and integrated in comprehensive 360 campaigns
3.Measure and report performance of all digital marketing campaigns, and assess against goals (ROAS and KPIs)
4.Daily campaign optimization, including ad performance, user acquisition, targeted segmentation etc.
WHAT YOU’RE GREAT AT:
1.1-3 years’ solid experience in digital marketing and e-commerce in luxury, beauty, or travel industry
2.Bachelor’s degree and above; Marketing or Fashion management background.
3.Fluency in both written and spoken English is a must
4.Familiar with web analytics tools (e.g. Google Analytics, DCM) and experience in Search Engine Marketing (Google, Yahoo), best practices definitely a plus
5.Strong analytical skills and data-driven thinking
6.Ability to manage multiple projects simultaneously while adhering to established timeframe
WHAT WE OFFER:
In this job you get to work in a fast-paced and rapid-growing environment where you need to be flexible day to day. You will have a full on-boarding at the Daniel Wellington APAC and work together with a highly dedicated and skilled team as starters. We want you to come in, take ownership of your area of responsibility and make sure you take our brand to new levels. Join us in our exciting journey ahead.
职能类别: 市场/营销/拓展专员
公司介绍
Daniel Wellington是一间瑞典公司,总部位于瑞典首都斯德哥尔摩。我们是一个全球性的品牌,行销通路几乎涵盖全世界每个国家,目前在全球范围内有七间分部。从2011年创立以来,我们以自身独特的方式挑战手表行业,也一直在不停地寻找愿意与我们一同成长的人才。DW将赋予你施展影响力、发挥自主权的各种可能性,而这段旅程才刚刚开始。加入我们,一起融入世界。
Brand Story
品牌故事
On a trip halfway across the world, founder Filip Tysander met an intriguing British gentleman with impeccable yet unpretentious style. The *** had a particular fondness for wearing his vintage watches on old, weathered NATO straps. Inspired by his new acquaintance, Filip created his own line of watches - minimalist and refined.
The ***’s name? Daniel Wellington.
品牌创始人Filip Tysander在一次环球旅行中遇到一位气质独特穿着考究的英国绅士,他佩戴着的复古手表搭配有着岁月痕迹的尼龙表带。Filip从这样佩戴尼龙表带的方式中获得灵感,并创立了自己的手表品牌 – 设计简约而精致。
这位英国绅士的名字是?Daniel Wellington。
联系方式
- Email:RecruitAPAC@danielwellington.com
- 公司地址:浙江省杭州市萧山区新塘街道南秀路888号1层DW精品店