marketing manager
深圳前海普卓生活科技有限公司
- 公司规模:50-150人
- 公司性质:民营公司
- 公司行业:电子技术/半导体/集成电路
职位信息
- 发布日期:2019-01-21
- 工作地点:上海
- 招聘人数:1人
- 工作经验:无工作经验
- 学历要求:招1人
- 语言要求:不限
- 职位月薪:26-40万/年
- 职位类别:市场/营销/拓展经理
职位描述
1. Conduct market research to keep updated on new markets in order to gain useful insights on business opportunities available in the new markets.
2. Analyze the market for potential businesses. Assess market attractiveness, potential customers, needs, opportunities and risks for value creation. Make recommendations to Sales, Merchandising & Marketing department on suitable strategic market opportunities.
3. Create and maintain a platform for sharing market intelligence data and insights with team members.
4. Monitor and regularly report on the trends in the defined markets. Provide team associates with relevant market feedbacks in support of their businesses.
5. Define and get approval for the go-to market strategy, with the support from the Branding & Communications, Market Research and Merchandising teams as needed, in line with the identified market needs and preferences to maximize revenues and profits.
6. Establish and maintain market development plans based on the defined strategy.
7. Execute the approved go-to-market strategy and plans, including but not limited to customer approaches, lead generation, sales presentations, product pricing, contract negotiations, and deal closing, in order to generate the agreed new business revenues.
8. Regularly report on the market development progress in the defined new markets. Take appropriate actions to address any deviations against defined plans.
9. Identify key stakeholders (e.g. government officials, customers, trade associations, etc.) in the identified markets and strategically develop relationships to develop leads into the markets.
10. Review the work process flow between the Sales, Merchandising, Customer, and Material Sourcing Teams to ensure that product development and bulk order follow-up are executed efficiently and accurately.
岗位要求:
1. Bachelor degree or above, preferably major in Marketing or related discipline.
2. 8+ years working experience in marketing/ brand management.
3. Good communication skills.
4. Excellent negotiation skills.
5. Dynamic, creative, trendy and good understanding of gents'apparel market.
6. Proficient in both English and Chinese.
职能类别: 市场/营销/拓展经理
公司介绍
联系方式
- Email:anna.tao@protron.net
- 公司地址:地址:span山东省