天津 [切换城市] 天津招聘天津市场/营销招聘天津市场助理招聘

Marketing Specialist (Auto) / 市场专员 (汽车)

伍尔特(中国)有限公司

  • 公司规模:500-1000人
  • 公司性质:外资(欧美)
  • 公司行业:贸易/进出口

职位信息

  • 发布日期:2019-01-22
  • 工作地点:上海-浦东新区
  • 招聘人数:1人
  • 工作经验:2年经验
  • 学历要求:本科
  • 职位月薪:6-8千/月
  • 职位类别:市场助理  产品/品牌专员

职位描述

Responsibility:

  • Creat and execue marketing campaign annual plan according to market trends and sales growth target.

  • Define and build up the right communication with trade media for on-line and off-line, B2B and B2C... (Automotive Aftermarket)

  • Work together with Sales team to establish local marketing strategy that is fit to the Automotive Aftermarket in China.

  • Define products launch and promotion process. To involve all relavant department and functions during the process.

  • Conduct market study, analyse market share, market volume to support the marketing strategy and sales plan.

  • Responsible for the planning & execution of national & regional trade shows, customer events & Automotive Aftermarket sponsorship activities.

  • Marketing intelligence, research and competitor monitroing.

  • Ensure all the marketing material, messaging and communications (product brochure, catalogues, flyers, posters, videos, etc.) are consistent with Wuerth Group CI policies and guidelines.

  • Create external marketing materials to support sales and branding on the market.

  • Sales support and customer development activities.

  • Plan, control and management of project budget.

  • Other works assigned by company.


Qualification:

  • Experience in MNC

  • Minimum 2 years of successful marketing and communication experiences in Automotive Aftermarket

  • Experienced cross-functional communications

  • Strong negotiating and communication skills

  • Good health condition

公司介绍

全球连接部件业务的领导者

伍尔特集团(Würth Group)处于全球装配和紧固件业务市场的领导地位。伍尔特集团在全球80多个国家拥有超过400多家公司,逾8.3万名员工。2021年集团全球销售额达到171亿欧元。

伍尔特集团于1994年进入中国,并成立了***家中国境内的销售公司。如今的伍尔特中国已发展成了伍尔特集团中一家充满活力并且快速成长的公司。中央办公室坐落于上海,公司占地面积4,000多平米,先进的培训中心,服务于汽车后市场、MRO、建筑、木业及交通运输业务部门。

我们的供应链中心在距离上海1.5小时车程的海盐,在这里我们将货物发到全国各地的汽车后市场、装配设备维修、建筑、交通运输等各大行业客户手中。我们的电话销售团队也驻扎在海盐,作为销售团队的后援,服务于100多个城市网络。办公室遍布全国,为客户提供高品质的化工品、工具、劳防用品、刃具磨料、锚栓、紧固件及ORSY系统解决方案等。

World market leader in the sale of connecting materials

The Würth Group is world market leader in its core business, the trade in assembly and fastening materials. It currently consists of over 400 companies in more than 80 countries and has over 83,000 employees on its payroll. According to the preliminary annual financial statement, the Würth Group generated total sales of EUR 17.1 billion in the business year 2021.

The Würth Group entered China in 1994 and established its first sales company in China as a foundation in this country. Now Würth China has developed into a dynamic business entity of the Würth Group.Our Headquarter Office is located in Shanghai with an office area of more than 4,000 square meters, including an advanced training center for the divisions - Auto Aftermarket, MRO, Construction, Wood, and Transportation.

From our Central Distribution Center in Haiyan, 1.5 hours away from Shanghai, we deliver to our target customers in the auto aftermarket, equipment and facility repair & maintenance, construction, and transportation areas all over China. Our telesales team is also located in Haiyan, from here they complement the sales force across China’s 100 biggest cities.We have branch offices all over China to provide timely sales of high-quality chemicals, tools, PPE, material processing, anchors, fasteners, and our ORSY system solutions.

联系方式

  • Email:jennifer.qian@conmetallmeister.com.cn
  • 公司地址:闵行区陈行公路2388号漕河泾浦江科技广场9号楼7层 (邮编:201315)