天津 [切换城市] 天津招聘天津市场/营销招聘天津产品/品牌经理招聘

外资医疗器械公司诊断产品经理高级产品经理PM

成都渤锐桥企业管理咨询有限公司

  • 公司规模:少于50人
  • 公司性质:民营公司
  • 公司行业:专业服务(咨询、人力资源、财会)

职位信息

  • 发布日期:2019-01-02
  • 工作地点:上海
  • 招聘人数:2人
  • 工作经验:无工作经验
  • 学历要求:本科
  • 职位月薪:30-40万/年
  • 职位类别:产品/品牌经理  

职位描述


  • The core objective of the role is to work on brand awareness establishment as well as driving market demand for COMPANY’s products, to support the achievement of strategic and financial objectives of the business unit.
  • This person should support supervisor to work in coordination with the sales & commercial organizations, to generate product strategy, work on implementations, as well as follow ups on according events ROI.       

Summary & Objective of Role

     

RESPONSIBILITIES:

  • Market Development & Demand Generation:

? Support supervisor to develop and implement the segment marketing programs consistent with the overall strategic plan and business goals.

? Identifies clinical & market trends/opportunities and develops corresponding product and marketing strategies and tactics.

? Supports field execution of marketing programs through active presence in the field, working with sales and marketing colleagues.

  • Establishing KOL Network & Relationships

? Identifies and develops relationships and programs with key opinion leaders/area opinion leaders in the respective clinical fields.

  • Planning and Analysis:

? Provides market insights into developing long/mid-term growth plans and short-term annual marketing plan.

? Responsible for tracking spend, ROI and financial performance of the marketing events.

  • Product / Market Management:

? Development of sales tools and clinical proof sources to support sales execution.

? Working with (global) training manger and customer care team for developing, coordinating and executing product training.

? Creates on-site training academies and manages physician/nurses training programs to drive awareness of the product and its core applications.

? Facilitates peer to peer training for healthcare professionals.

? Supports participation in congresses and conferences as well as the development of brand and marketing materials.

REQUIREMENT / CRITERIA

  • University degree required (candidates with a major in medicine preferred); MBA preferred
  • At least 5 years of relevant marketing experience with strong experience in developing clinical advocates and interacting with national level key opinion leaders
  • Strong analytical and strategic thinking capabilities
  • Excellent team player; loves working in a collaborative and dynamic team environment
  • Proven communication and interpersonal skills
  • Fluency in English (written and spoken)



公司介绍

BNC是一家在致力于提供优质猎头服务的专业公司。聚焦客户的招聘压力与挑战,秉承高效、专业、客观、严谨的风格,成为医药及医疗器械领域领先的招聘咨询伙伴。

BNC公司文化以人为本,选拔正向积极的优秀人才,提供系统专业的职业培训,为员工构建一个成长进取的工作平台,打造出具备出色执行力的医药器械领域专业顾问团队。

BNC推崇乐观积极和追求卓越结果的工作态度,提供完善并具竞争力的员工薪酬和福利。我们需要具备才干和奉献精神的员工,我们视员工为公司重要的资源,重视员工在公司的不断发展。

BNC在上海、成都有办公室。

-----------------------------------------------------------------

为什么要做猎头的原因:
1.猎头是为数不多,递上名片,被人敬你三分的职业;
2.与高素质的人才打交道,阅人无数,沉淀有含金量的人脉资源;
3.了解大量企业的用人之道、经营之道,视野宏大;
4.不出差,不应酬,业绩提成,多劳多得,薪水上升空间大。

 
为什么要选择BNC的原因:
1.稳定的客户源:500强医药外企的稳定合作关系;
2.丰富的资源库:不断完善的知识管理系统,庞大的行业人才储备;
3.完善的培训体系:从新员工培训到员工成长各个阶段所需的培训;
4.人文关怀:生日假、团队活动;
5.团队年轻充满朝气,政策透明公开,内部晋升路径清晰。
6.更多的优势等待您加入BNC去发现!

-----------------------------------------------------------------

我们随时欢迎您成为BNC上海、成都的工作伙伴。
(申请简历可发送到 HR@bnc-global.cn,并注明应聘城市及应聘职位,同时也欢迎推荐您的朋友参加应聘,谢谢。)
 
渤锐桥 BNC Family 期待您的加入!

联系方式

  • Email:HR@bnc-global.cn
  • 公司地址:武汉