数字化营销活动策划经理(车联网)
上海微创软件股份有限公司
- 公司规模:10000人以上
- 公司性质:合资(欧美)
- 公司行业:计算机软件
职位信息
- 发布日期:2018-12-28
- 工作地点:北京-海淀区
- 招聘人数:2人
- 工作经验:5-7年经验
- 学历要求:本科
- 职位月薪:1.8-2.3万/月
- 职位类别:网络推广经理/主管
职位描述
职责描述:
You will be part of a worldwide team that is aiming to promote the Connected Car services upon BMW mobile platform and increase user base.
You will apply your digital marketing experience to plan campaign and manage the execution for the target vehicles’ owner pool, as well as to ensure the customer acceptance of the services, and financial performance.
Major responsibilities for this position include:
1. Create campaign rule on detail promotion terms and logistics, leveraging resources of target product or service, with target customer pool, to ensure investment efficiency
2. Project management, with focus on campaign rollout management
3. Change, update and configuration management
4. Periodic performance review
任职要求:
- 4+ years’ experience in promotion campaign planning and management of App /O2O products or in ATL places
- English skills in reading and written are required
- Experience in multi-project managements, data analysis
- Able to work alongside all internal groups (legal, finance, product management, development and operation), and well organized with a proven ability to multi-task
- Flexibility and resourcefulness to respond to a fast-paced work environment with shifting deadlines
公司介绍
联系方式
- Email:hrrtbj@wicresoft.com
- 公司地址:上海浦东新区陆家嘴滨江中心N3座滨江大道5169号