天津招聘

职位描述：
Amazon Global Selling: The Marketplace or “Selling on Amazon” business exists in 10 countries and exceeds 40% of total Amazon unit sales and growing. Each year, tens of thousands of businesses join the marketplace adding millions of new products. Our vision is to offer customers Earth’s largest selection. The China global selling marketing team aim to deliver on this vision by identifying massive China Sellers, bring their product selection to Amazon’s global marketplaces. The role we are hiring will focus on acquiring China sellers, and to help them succeed in Amazon global marketplace at North America, Europe and Japan.

In this role you will own and initiate offline marketing activities on channels including but not limited to Amazon owned events and/or other events and offline activities of our collaboration parties, as well as Tradeshows, to build brand as well as acquire leads and recruit new sellers to Global Selling. You will work closely with internal stakeholders to identify opportunities, nail down go-to-market plan and execute. You will utilize exceptional project management skills on planning, negotiation, campaign promotion, implementation, seller communications as well as post-campaign follow-up, tracking and reporting, ensuring all stakeholders are working together to deliver a high-quality campaign to uplift China Global Selling branding, cross-border B2C opportunity awareness plus leads generation and conversion.

The ideal candidate will have a track record of running successful branding and offline marketing campaigns, and have excellent interpersonal and written communication skills. Attention to details and metrics to identify the most promising opportunities and accurately measure ROI. Solid experience on developing and implementing go-to-market strategies with creativity that able to overcome hurdles which may block other people. This is a unique opportunity to play a highly visible role in an exciting and fast paced business, make history while having fun!

Job Responsibilities
· Oversee planning, production and execution of a wide variety of offline marketing activities for China to build brand and awareness for Global Selling and generate leads
· Define and creation of campaign goals with stakeholders, while keeping customer needs in mind, to ensure campaign success.
· Serve as marketing event lead, responsibilities include, but not limited to: pre-campaign consultation and planning, co-work with stakeholders on implementation strategies and execution, cost negotiation and budget management, related travel arrangements, staffing and support, communication materials development, review and sought approval, campaign performance tracking mechanics, report and post campaign follow-up and conversion monitoring, etc.
· Drive campaign and brand awareness via promotion and registration through sales team, social media, and other seller facing channels.
· Manage campaign calendar, project timelines, and budget.
· Build and distribute regular reports with individual campaign performance update, as well as post-campaign summary highlights.
· Work closely with sales, PR, GR, agencies, procurement to achieve business goals.

Basic qualifications
· 4+ years of relevant work experience in online and offline channel marketing and branding, or public relations. Experience in marketing B2B ecommerce products or services preferred.
· Bachelor’s degree in business, marketing, communications, or relevant field of study.
· Demonstrated success in project management.
· Ability to manage time and juggle multiple priorities to execute high quality deliverables.
· Willingness to travel and ability to work independently and autonomously.
· Superior oral and written communication skills both in English and Chinese, with an innate attention to details.

Preferred qualifications
· Experience working closely with sales in a field marketing role.
· Experience in either e-commerce or B2B / enterprise technology
· A career path that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results.
· Skilled negotiator with proven experience finding creative ways to do more with less, and a track record of staying on budget.
· SQL experience is a plus
· MBA is a plus

亚马逊于 2004 年进入中国，秉承“顾客至尚”的理念，不断为中国用户创新。目前亚马逊在中国布局的核心战略业务包括以亚马逊海外购和亚马逊全球开店为中心的跨境电子商务，Kindle 电子书阅读器和电子书，亚马逊物流运营和亚马逊云计算服务（AWS）。

依托亚马逊全球15大站点、***的全球资源和跨境物流体系，亚马逊中国持续推进跨境电商战略。2014年， 亚马逊中国正式上线亚马逊海外购商店——亚马逊***本地化、多站点的全球商店，致力于打造中国消费者信赖的选购高品质海外正品的跨境网购首选站点。消费者用中文即可直接购买来自亚马逊美国、英国、日本、德国网站的 30 大 品类、逾 2000 万的海外正品。商品经由亚马逊全球物流体系从海外运营中心直送中国消费者。亚马逊 Prime 会员服务 于2016年10月在中国上线，是亚马逊全球***提供跨境订单全年无限次免费配送的会员服务。

亚马逊全球开店致力于帮助中国卖家发展出口业务、拓展全球市场、打造国际品牌。目前数以万计的中国卖家加入了该项目。包括亚马逊美国、加拿大、德国、英国、法国、意大利、西班牙、日本、墨西哥、澳大利亚、中东及印度在 内的 12 大海外站点已向中国卖家全面开放。中国卖家可将商品销售给亚马逊全球超过 3 亿的活跃用户，以及亚马逊美国、欧洲和日本的数百万企业与机构买家。

亚马逊在全球拥有 175 个运营中心，配备超过 10 万台 Kiva 智能机器人，可将商品配送至 185 个国家和地区。借助全球领先的物流交付能力，亚马逊中国为通过海外购进行跨境网购的中国消费者提供一流的跨境配送体验，并帮助中国卖家出口海外，拓展国际市场。

亚马逊中国致力于为中国消费者带来完善的阅读体验，点燃中国大众的阅读热情。2012年12月，Kindle中国电子书店正式上线，通过与数百家中国出版机构商和进口书商合作，目前为中国读者提供了超过 70 万册电子书。2013 年 6 月，Kindle 电子书阅读器进入中国市场，随后亚马逊陆续为中国消费者带来了 Kindle 电子书阅读器全系列产品，并与全球保持新品同步发售，Kindle Unlimited电子书包月服务与Prime 阅读等服务也相继推出。