天津 [切换城市] 天津招聘天津市场/营销招聘天津产品/品牌主管招聘

产品市场高级专员Product Marketing Sr Specialist

德国盖泽(GEZE)

  • 公司规模:150-500人
  • 公司性质:外资(欧美)
  • 公司行业:建筑/建材/工程

职位信息

  • 发布日期:2017-08-08
  • 工作地点:上海
  • 招聘人数:1人
  • 工作经验:3-4年经验
  • 学历要求:本科
  • 语言要求:英语 熟练
  • 职位月薪:1-1.5万/月
  • 职位类别:产品/品牌专员  产品/品牌主管

职位描述

职位描述:
Responsiblities:
1 Leading the product go-to-market and commercialization, delivering the right product at the right time for the right target customers.
2 Be responsible for clearly communicating the ‘why,’ ‘what’, ‘when’ and 'how' of the product to the marketplace.
3 Conducting market research, competitor analysis and benchmarking to study Macro market environment, segments & customer trends and competitive environment. Defining the market position within the context of the overall product strategy. Be tight with the sales team to explain the strategic positioning of the product to customers, partners, and other market influencers.
4 Be responsible to clearly explain the benefits of product features and translate them into customer-facing messaging. Develop multiple product solution for target vertical markets.
5 Supporting sales team with the knowledge and tools they need to drive continuous growth. Guide Marcom team with product strategy to develop literatures, demonstration tools, presentations, digital marketing tools and social media. Help Marcom team to select trade shows and events to enhance brand image.
6 Work with sales team to track new product sales performance. Get market and customer feedback and provide practicable advice to PM and R&D team for new product development and product upgrade.
7 Support sales to achieve sales target on aspect of volume and gross margin.

Requirements:
- Bachelor degree
- 5 years working experience in product marketing management in related industry (B to B)
- Logical thinking, strong communication and interpersonal skills.
- Fluent spoken and written English & Chinese.
- Willing to travel.

职能类别: 产品/品牌专员 产品/品牌主管

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公司介绍

德国盖泽公司是门窗开启系统和安全技术系统的领导企业,引领该行业产品的创新和设计。作为一家历经五代传承的独立家族企业,德国盖泽在尖端技术和产品的研发、制造及销售领域颇具实力,并以其极具前瞻性的发展在建筑工艺领域发挥着举足轻重的作用。德国盖泽以其品质卓越的闭门器闻名于世,同时它也是自动门系统市场的领军企业。此外,德国盖泽旗下的丰富产品系列还包括排烟排热系统(rwa)、新型门禁系统的安全技术、玻璃系统以及窗体通风技术。在全球各大建筑中皆可看到德国盖泽的产品案例。德国盖泽拥有近30家子公司,建立了灵活高效的销售服务网络,并在世界各地拥有2600名员工。

 

联系方式

  • Email:jane.gao@geze.com.cn
  • 公司地址:地址:span山东