天津招聘

Job Title: Marketing & Business Development Executive

Reporting Line: Managing Director

Main Responsibilities:

As the Marketing & Business Development Executive, this role will champion the generation of brand awareness, increase our business network and ultimately to generate interests and leads for our business.

This involves identifying the target audiences, building the right brand and communicating it in the most effective channels.

Digital Marketing Development & Media Promotion

? Define and implement online digital or mobile campaigns within agreed time frames and allocated budget to promote brand awareness /company image and drive leads generation

? Grow customer base via digital/mobile marketing channels, with the understanding to nurture relationships with new prospects and existing customers, for retention and upsell/cross-sell opportunities and to demonstrate ROI

? Manage mobile sites to improve customer experience, customer satisfaction and business value generated

? Execution of tactics that drive target audience engagement and growth whereby maximizing SEM, SEO, social media, and other emerging digital platforms to maximize conversions

? Leads brand, marketing and communications projects as assigned

? Social media content management

? Email marketing campaign planning

? Write advertorials/Ads and distribute to industrial medias

Company Branding

? Define and implement the branding strategy contributes to the development and enhancement of the organizations image and position within the marketplace and supports the achievement of annual revenue and profit goals

? Be responsible for brand awareness improvement through digital marketing, social media, traditional media channels

? Organize marketing communication activities, exhibition, etc.

? Develop marketing materials including brochures, posters, and videos

? Manage and optimize the company website and WeChat account, update e-news of company activities, products, industry hot topics, to keep proactive interaction with customers

? Other assignment: completes management or team’s assignment accurately and meets target time

Search Engine Optimization (SEO)

？ Consideration of keyword research & overall SEO strategy when writing content

？ Development and implementation of link building strategy (on & offsite)

？ Ensuring SEO best practice

？ Updating page titles and site tagging (alt, meta and H tags) to ensure accessibility

？ Update and optimize site traffic drivers (within site)

PR & Communication

？ Setup and maintain good relationships with Associations and Medias to get valuable resources for company business development

？ Manage and implement the marketing events such as exhibition, trade shows and seminars

Qualifications & skills required

？ 3+ years of experience in marketing field; Experience of work with digital agencies/social media agency/tracking agency will be a plus

？ Creative/innovative mindset with strong visualization skills, detailed oriented, highly organized, deadline-focused

？ Good sense of premium branding, familiar with marketing communication tools

？ Exceptional interpersonal skills and presentation skills

？ English proficiency: both written and spoken

？ MS Office (Word, Excel, PPT)

NxtAsia Consulting
Deep roots in Asian Market

NxtAsia Consulting is a pioneering management consulting firm in Asia. We pioneer a consulting-based approach to procurement & supply chain optimization, improve operations and build great businesses. Over time, we expand organically and focus exclusively on growth strategies and primarily operate in the Asian region.

For more than a decade, as the trusted advisor, we partnering closely and offered satisfied services (or customized solutions) to our clients, the prominent companies around the globe, especially in Europe and the United States.

Our Heritage
Creating value – part of our DNA
Emerging from a boutique consulting firm founded by an American private equity firm, which is famous for its 40 years of expertise in the business of building enduring profitability for acquired companies, NxtAsia Consulting has provided premium service since 2007 and become eminent in China.

With the heritage connection to our founding history, we uphold the fundamental principle as our investors – to build enduring profitability and to create values for our clients.


Our Vision
We aspire to be the Asian leader in management consulting and market intelligence.

Our Values
Strong values – Foundation of our work

Our Expertise
- Procurement & Supply Chain
- Mergers & Acquisitions
- Business Strategy & Market Intelligence
- Talent Acquisition & Coaching