天津招聘

职位描述：
Brand Promotion Manager/活动策划经理

客户公司是一家来自德国外资企业的家用电器公司。

Tasks

- 维护和进一步发展公司品牌发展战略，包括分析市场趋势、产品的设计、宣传策划线上线下，媒体公关工作以及后期市场营销等相关品牌工作；
- 负责品牌形象及广告宣传，运用各种宣传媒介和手段，用合理投入达到最大宣传效果，提升品牌知名度、市场占有率、品牌美誉度等要求；
- 负责提升公司内外部形象，监督包括CI设计、平面、展柜、网络的设计与制作执行；
- 负责协调外协单位完成广告宣传任务，并负责验收执行效果；
- 负责全国市场活动策划、安排与执行，并进行促销信息收集、分析、及结果反馈；
- 负责规划和管理市场部预算，合理有效、最大限度地使用预算执行广告和市场活动。
- 建立与PR公司良好合作，与互补产品和社会团体等拓展品牌互动活动；
- 负责微信、微博、官网工作及会员制活动，电商及电视购物渠道的销售协助配合工作。
- 协助行政人事部门、总经办推动企业文化建设，加强企业内部有效的沟通渠道，参与企业内刊、企业网站等方面的对内及对外的文化宣传工作；
- 认真完成总经理交办的其他业务工作。

Education

- 市场营销类、艺术设计类专业或相关专业，本科以上学历；

Work experience

- 在相关企业任职品牌管理及广宣工作五年以上，具有厨电、小家电行业的从业背景优先，对该领域发展有深刻理解；
- 具有出色的市场拓展及组织管理能力，较强的策划与运作能力；
- 具有敏感的商业和市场意识，分析及解决问题能力强，具有优秀的资源整合能力和业务推进能力；
- 具备良好的沟通合作技巧及丰富的团队建设经验。
- 工作积极主动，能承受较强的压力；
- 有英语或德语交流沟通能力者为首选。

Please apply in English and Chinese to apply@hopkinsbillion.com 举报 分享

.hopkins&billion is an international Consulting Firm helping international clients develop their companies via strategic Advisory Services incorporating a strong emphasis on Executive Search and other critical HR-Services.

We aim for deep strategic partnerships with our clients and derive combined long-term solutions focusing on the whole Client-Vertical. We understand our mission is to create and unleash the value hidden in organizations via Financial Advisory/Capital Services, Executive Search, Specialist Recruiting, Strategic Market Consulting as well as Executive & Leadership Coaching.

Within our China Desk we combine above for a tailored and whole advisory solution for our US, European and Asian customer base with China as focal point.

We emphasize the exchange between the Europe, Asia and the Americas and have built up a strong partnerships and client/candidate networks within these areas.

Our Practice Groups are specialized and individually focus on different industries, assignment types, salary scales and locations respectively.

In order to provide our partners with an individual and fully integrate field of service .hopkins&billion is active in following fields of expertise:


-    Search (Executive Search & Specialist Selection)
-    Advisory Services
-    Consulting Services
-    Coaching


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