Traffic Acquisition Specialist/电商推广专员
丹尼尔惠灵顿贸易(深圳)有限公司
- 公司规模:500-1000人
- 公司性质:外资(欧美)
- 公司行业:奢侈品/收藏品/工艺品/珠宝
职位信息
- 发布日期:2016-12-23
- 工作地点:深圳-南山区
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 职位月薪:8000-9999/月
- 职位类别:网络推广专员
职位描述
职位描述:
Job responsibilities :
1. Develop traffic strategy and implement media buying in selected markets, including but not restrict to SEM, SEO, online/mobile ads, DSP, referral, affiliate programs etc.
2. Negotiate commercial terms with media partners or providers
3. Manage traffic campaigns from concept to completion; work closely with marketing team and content producers to realize ads and landing pages
4. Develop and manage performance of campaigns on CPM, CPC and CPA models
5. Plan and purchase digital media (display, social, native, mobile, video) while effectively meeting CPA / ROI goals for direct response campaigns
Job requirements :
1. Bachelor’s degree
2. At least 2 years of experience working as a digital media buyer/planner/analyst, trading desk trader/strategist. Anything with applicable experience from publishers, advertisers or agency side.
3. Clear, solid understanding of the media planning and buying process and can be self-sufficient in campaign set-up and ongoing maintenance.
4. Strong project management skills to meet deadlines and juggle an ever changing set of priorities.
5. Good knowledge about the search engines, digital media landscape in major Asian markets (China, Japan, Korea, SEA and Oceania)
6. The ability to work independently as well as partner/collaborate on overall campaign strategy and goals.
7. Experience managing large marketing and advertising budgets
8. Fluent in English and able to liaise with HQ stakeholders and overseas partners
举报
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Job responsibilities :
1. Develop traffic strategy and implement media buying in selected markets, including but not restrict to SEM, SEO, online/mobile ads, DSP, referral, affiliate programs etc.
2. Negotiate commercial terms with media partners or providers
3. Manage traffic campaigns from concept to completion; work closely with marketing team and content producers to realize ads and landing pages
4. Develop and manage performance of campaigns on CPM, CPC and CPA models
5. Plan and purchase digital media (display, social, native, mobile, video) while effectively meeting CPA / ROI goals for direct response campaigns
Job requirements :
1. Bachelor’s degree
2. At least 2 years of experience working as a digital media buyer/planner/analyst, trading desk trader/strategist. Anything with applicable experience from publishers, advertisers or agency side.
3. Clear, solid understanding of the media planning and buying process and can be self-sufficient in campaign set-up and ongoing maintenance.
4. Strong project management skills to meet deadlines and juggle an ever changing set of priorities.
5. Good knowledge about the search engines, digital media landscape in major Asian markets (China, Japan, Korea, SEA and Oceania)
6. The ability to work independently as well as partner/collaborate on overall campaign strategy and goals.
7. Experience managing large marketing and advertising budgets
8. Fluent in English and able to liaise with HQ stakeholders and overseas partners
职能类别: 网络推广专员
公司介绍
Daniel Wellington is a Swedish company with HQ in Stockholm. We are a truly global brand who have sold to almost every country worldwide and with seven offices located all around the world. We have since our inception in 2011 challenged the watch industry by going our own way and we are always looking for brilliant people that want to grow together with us. We give you the possibility to influence, take ownership, and be a part of a journey that only just begun. Join us in our movement, together we engage the world.
Daniel Wellington是一间瑞典公司,总部位于瑞典首都斯德哥尔摩。我们是一个全球性的品牌,行销通路几乎涵盖全世界每个国家,目前在全球范围内有七间分部。从2011年创立以来,我们以自身独特的方式挑战手表行业,也一直在不停地寻找愿意与我们一同成长的人才。DW将赋予你施展影响力、发挥自主权的各种可能性,而这段旅程才刚刚开始。加入我们,一起融入世界。
Brand Story
品牌故事
On a trip halfway across the world, founder Filip Tysander met an intriguing British gentleman with impeccable yet unpretentious style. The *** had a particular fondness for wearing his vintage watches on old, weathered NATO straps. Inspired by his new acquaintance, Filip created his own line of watches - minimalist and refined.
The ***’s name? Daniel Wellington.
品牌创始人Filip Tysander在一次环球旅行中遇到一位气质独特穿着考究的英国绅士,他佩戴着的复古手表搭配有着岁月痕迹的尼龙表带。Filip从这样佩戴尼龙表带的方式中获得灵感,并创立了自己的手表品牌 – 设计简约而精致。
这位英国绅士的名字是?Daniel Wellington。
Daniel Wellington是一间瑞典公司,总部位于瑞典首都斯德哥尔摩。我们是一个全球性的品牌,行销通路几乎涵盖全世界每个国家,目前在全球范围内有七间分部。从2011年创立以来,我们以自身独特的方式挑战手表行业,也一直在不停地寻找愿意与我们一同成长的人才。DW将赋予你施展影响力、发挥自主权的各种可能性,而这段旅程才刚刚开始。加入我们,一起融入世界。
Brand Story
品牌故事
On a trip halfway across the world, founder Filip Tysander met an intriguing British gentleman with impeccable yet unpretentious style. The *** had a particular fondness for wearing his vintage watches on old, weathered NATO straps. Inspired by his new acquaintance, Filip created his own line of watches - minimalist and refined.
The ***’s name? Daniel Wellington.
品牌创始人Filip Tysander在一次环球旅行中遇到一位气质独特穿着考究的英国绅士,他佩戴着的复古手表搭配有着岁月痕迹的尼龙表带。Filip从这样佩戴尼龙表带的方式中获得灵感,并创立了自己的手表品牌 – 设计简约而精致。
这位英国绅士的名字是?Daniel Wellington。
联系方式
- Email:RecruitAPAC@danielwellington.com
- 公司地址:浙江省杭州市萧山区新塘街道南秀路888号1层DW精品店