天津招聘

职位描述：
Position: Digital Marketing Supervisor
Report Line: E-Commerce Manager

1. Assist E-Commerce Manager to lead the online and digital marketing strategy and execution.
2. Manage the development and delivery of digital and online marketing plans in line with over-arching brand strategy.
3. Develop online strategy for customer acquisition and retention for E-Commerce site across the following channels: SEO, SEM, PPC, Affiliates, EDM/CRM and Display /Traffic Partners (nationally and internationally) and pay attention on the conversion rate and ROI.
4. Manage the schedule and monitor official social channels like face book, Instagram and other related digital campaign, ensure all the programs are well updated and executed. Expertise in social media platforms and improve the interactions. E.g. Facebook, Twitter, Instagram, Weibo and Wechat.
5. Manage the content creation, update and maintenance, and monitor the tracking of customer journey on each release.
6. Explore new approaches in social media to more strongly influence the potential and young followers and customers and drive the traffic to EC site.
7. Ensure online plans are integrated with offline trade-marketing activities and work with the offline team to drive sales through a Multi-Channel strategy.
8. Work closely with PR and retail team to create and execute customized release to monetize social media assets.
9. Develop the international third party E-Commerce platforms to achieve the online collaborations.
10. Work with local digital agencies and agree relevant spend, objectives, measurement and review performance.
11. To summarize the job performance and post analysis.

Additional Qualifications
1. Global experience and background
2. 1-3 years digital marketing experience, preferably gained in the fashion industry.
3. Commercial knowledge. Experience in fashion activities with a focus on innovative techniques covering marketing, web marketing and social media.
4. Strong organizational and project management skills
5. Attention to detail.
6. Strong writing, communication and presentation skills.
7. Results driven, showing initiative, creativity and commitment to standards of excellence.
8. Ability to work in a fast paced, team oriented environment
9. Highly self-motivated, intuitive and excellent research and follow up skills, creative, energetic and resourceful.
10. Out-of-the box and fresh thinking balanced against established best marketing practice and brand guidelines.
11. Exceptional project management skills. 举报 分享

SHIATZY CHEN（夏姿·陈），1978年成立于中国台北市，是世界精品时尚品牌之一。是大中华区***成为法国高级时装公会会员的中国品牌，秉持创造“华夏新姿”的精神，SHIATZY CHEN专事于设计与生产高级女装，至今已成为拥有高级女装、高级男装、高级配件以及高级家饰品的综合精品。
SHIATZY CHEN设计总监王陈彩霞（Ms. Shiatzy Chen），对于服装工艺丝丝入扣的态度，从布质的触感到光泽的呈色，纵横于纺织的纹样图腾都一丝不茍自我要求。
截止2022年年初已在中国拥有20家门市，伴随着公司的经营发展需要，诚邀对奢侈品零售充满热情的有志人士加入我们的团队。