Local marketing analyst市场分析专员
深圳宜家家居有限公司
- 公司性质:外资(欧美)
- 公司行业:批发/零售
职位信息
- 发布日期:2017-01-09
- 工作地点:深圳
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 语言要求:英语 良好
- 职位月薪:6000-7999/月
- 职位类别:市场分析/调研人员
职位描述
职位描述:
Purpose
To strengthen the knowledge and understanding of local market and customers, we need the person who can steer the market research and customer understanding for local market, with focus on PMA. Also the person could lead the sharing of local market knowledge within the store management group and whole organization. And the person should be responsible for IKEA catalogue distribution in the market, and continuously improve the distribution quality at local market.
Responsibilities:
- Keep a steady eye on the PMA and what is going on there. Improve the distribution by closely working with different vendors.
- To drive the local market research plan based on needs. Conduct own investigations when needed with simple means. Marketing database gives possibilities.
- Main Responsibilities and Duties
- Manage and improve the catalogue distribution at local market to secure the best result (achieving KPI and smooth vendor cooperation)
- Develop clear distribution plan based on China distribution strategy & plan
- Work together with and drive local vendors to improve distribution quality.
- Drive the local market research plan based on local needs, and secure the research plan implementation in a professional way
- Collect the needs for market (PMA, consumers, and customers) understanding and formulate the local research plan based on thinking how to support the brand establish and commercial priorities.
- Work together with research vendors and secure the research quality.
- Give relevant input and prepare highlights on local research.
任职要求:
-Passion in retail industry
-Good command of English, office software skills
-Have sense of home furnishing
-Sensitive to analysis
- Can-do attitude and good team player
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Purpose
To strengthen the knowledge and understanding of local market and customers, we need the person who can steer the market research and customer understanding for local market, with focus on PMA. Also the person could lead the sharing of local market knowledge within the store management group and whole organization. And the person should be responsible for IKEA catalogue distribution in the market, and continuously improve the distribution quality at local market.
Responsibilities:
- Keep a steady eye on the PMA and what is going on there. Improve the distribution by closely working with different vendors.
- To drive the local market research plan based on needs. Conduct own investigations when needed with simple means. Marketing database gives possibilities.
- Main Responsibilities and Duties
- Manage and improve the catalogue distribution at local market to secure the best result (achieving KPI and smooth vendor cooperation)
- Develop clear distribution plan based on China distribution strategy & plan
- Work together with and drive local vendors to improve distribution quality.
- Drive the local market research plan based on local needs, and secure the research plan implementation in a professional way
- Collect the needs for market (PMA, consumers, and customers) understanding and formulate the local research plan based on thinking how to support the brand establish and commercial priorities.
- Work together with research vendors and secure the research quality.
- Give relevant input and prepare highlights on local research.
任职要求:
-Passion in retail industry
-Good command of English, office software skills
-Have sense of home furnishing
-Sensitive to analysis
- Can-do attitude and good team player
职能类别: 市场分析/调研人员
公司介绍
英格卡集团(原名宜家集团)是全球领先的家具及家居用品零售商,致力于实现宜家愿景—为大众创造更美好的日常生活。提供种类繁多,美观实用,老百姓买得起的家居用品。英格卡集团的三大主营业务包括:宜家零售、英格卡投资和英格卡购物中心。
宜家深圳商场位于深圳市南山区北环大道,现正招募对零售和家居生活有热情的小伙伴加入我们。
宜家深圳商场位于深圳市南山区北环大道,现正招募对零售和家居生活有热情的小伙伴加入我们。