Digital Marketing Manager 数字营销经理 (职位编号:ZH21609B)
某公司
- 公司规模:1000-5000人
- 公司性质:外资(欧美)
- 公司行业:采掘业/冶炼
职位信息
- 发布日期:2016-09-06
- 工作地点:深圳
- 招聘人数:1人
- 工作经验:2年经验
- 学历要求:本科
- 职位月薪:8000-12000/月
- 职位类别:市场/营销/拓展经理
职位描述
职位描述:
Main Mission:
- Design and implement integrated digital marketing strategy to strengthen Company image and promote business.
- Develop comprehensive digital marketing plans and tactical programs.
- Manage digital marketing budget and digital advertising channels to maximize ROI.
- Work closely with Product Team to launch and manage online and social media campaigns.
- Increase monthly traffic to the site, drive business growth and new client acquisition.
- Develop appropriate procedures in continuously assess and improve the performance of all digital campaigns and come up with sound improvement plans.
- Ensure the effectiveness of the content delivery, consistent and customer centric.
- Identify and develop strategic partnership to be benefit to the company's brand and business growth.
Qualifications
- At least 3 years hands-on and practical experience in marketing with solid experience in digital marketing, especially be familiar with new media such as Weibo, Wechat, etc; preferably with minimum 3 years in managerial level.
- To lead and maintain the social KOL pool management, establishing the reasonable measuring standard and supervise the evaluation execution
- Proven track record of implementing large scale, ROI positive online acquisition campaigns.
- Understand the latest trends and have skill sets covering the whole online marketing mix.
- Excellent market research and e-commerce experience, good copywriting skills.
- Ability to deal with multiple tasks / projects and work independently under pressure and able to meet tight deadline is necessary.
- Strategic and logical thinking, creative, self-starter with solid business acumen, strong project co-ordination, problem solving, analytical and management skills.
Plus:
- Bachelor's degree or above, major in Marketing, Business Administration, New Media or related disciplines.
- Experience in marketing data analysis is essential, understand of web technology and social media is a plus.
- High level of English verbal and written communication skills.
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Main Mission:
- Design and implement integrated digital marketing strategy to strengthen Company image and promote business.
- Develop comprehensive digital marketing plans and tactical programs.
- Manage digital marketing budget and digital advertising channels to maximize ROI.
- Work closely with Product Team to launch and manage online and social media campaigns.
- Increase monthly traffic to the site, drive business growth and new client acquisition.
- Develop appropriate procedures in continuously assess and improve the performance of all digital campaigns and come up with sound improvement plans.
- Ensure the effectiveness of the content delivery, consistent and customer centric.
- Identify and develop strategic partnership to be benefit to the company's brand and business growth.
Qualifications
- At least 3 years hands-on and practical experience in marketing with solid experience in digital marketing, especially be familiar with new media such as Weibo, Wechat, etc; preferably with minimum 3 years in managerial level.
- To lead and maintain the social KOL pool management, establishing the reasonable measuring standard and supervise the evaluation execution
- Proven track record of implementing large scale, ROI positive online acquisition campaigns.
- Understand the latest trends and have skill sets covering the whole online marketing mix.
- Excellent market research and e-commerce experience, good copywriting skills.
- Ability to deal with multiple tasks / projects and work independently under pressure and able to meet tight deadline is necessary.
- Strategic and logical thinking, creative, self-starter with solid business acumen, strong project co-ordination, problem solving, analytical and management skills.
Plus:
- Bachelor's degree or above, major in Marketing, Business Administration, New Media or related disciplines.
- Experience in marketing data analysis is essential, understand of web technology and social media is a plus.
- High level of English verbal and written communication skills.
职能类别: 市场/营销/拓展经理
公司介绍
该公司是鞍山地区以大、中型材为主导产品的钢铁联合企业。
联系方式
- Email:jobapp@alphabj.com
- 公司地址:地址:span铁东区站前钢都小学附近