市场推广主任
ACCA广州代表处
- 公司规模:少于50人
- 公司性质:外企代表处
- 公司行业:非盈利机构 教育/培训/院校
职位信息
- 发布日期:2015-05-19
- 工作地点:深圳-福田区
- 招聘人数:1
- 工作经验:3-4年
- 学历要求:本科
- 职位月薪:面议
- 职位类别:市场/营销/拓展主管 市场/营销/拓展专员
职位描述
Job Purpose:
This position forms an integral part of the ACCA Guangzhou Team. The role provides support to Marketing Manager Shenzhen to achieve ACCA’s key strategic objectives of ensuring focussed market share and membership growth. The main responsibilities are to promote ACCA qualification and brand to potential students and to build ACCA’s profile with leading employers and government bodies in the market.
The reporting line is to the Marketing Manager in Shenzhen.
Key Responsibilities:
Marketing
1、 Monitor and report on all relevant developments in the accountancy profession and the business community in Shenzhen
2、 Work closely with local universities and ALPs to promote ACCA to both university students and working adults
3、 Maintain close relationship with governmental bodies and marketing partners in co-branding events and maximise ACCA brand in Shenzhen market
4、 Assist on national and local press release preparation to implement and promote the ACCA brand
Employers
1、 Identify and build up relations with potential key employers in Shenzhen
2、 Promote ACCA’s approved employer programme in the region in order to generate interest in the scheme and secure approvals under the scheme
3、 Assist Marketing Manager to provide value-added service to approved employer by conducting in-house talk, technical training, information sharing and inviting senior management from influential employers to speak and attend ACCA event
4、 Execute employer lead events to raise the profile of ACCA with key employers
Members
Assist Member/Student Services team to organize events in Shenzhen
Students
Answer daily enquiries from students and prospective students and provide other routine services to students
Assist the Member/Student Services team in the organisation of the events in Shenzhen
Others
Undertake any other duties assigned by marketing manager
Key Metrics (financial and/or non-financial):
1、 Number and quality of services provided to employers
2、 Employers’ recognition of ACCA and satisfaction on working with ACCA
3、 Number and quality of events organized
4、 Number of new relationship established
Knowledge, Skills and Experience:
1、 A bachelor degree with at least 3 year solid working experiences on marketing, sales, PR and event management. Background on accounting and finance is preferred.
2、 Excellent interpersonal and communication skills with the ability to build relationships with colleagues and external contacts/clients at all levels.
3、 Excellent presentation and sales skills.
4、 Excellent proficiency in English writing and speaking.
5、 IT proficiency and good working knowledge of computer applications, particularly MS office.
6、 Self-motivated, proactive with strong sense of responsibility, great team work spirit and good attention to details.
7、 High level of integrity and self-discipline.
This position forms an integral part of the ACCA Guangzhou Team. The role provides support to Marketing Manager Shenzhen to achieve ACCA’s key strategic objectives of ensuring focussed market share and membership growth. The main responsibilities are to promote ACCA qualification and brand to potential students and to build ACCA’s profile with leading employers and government bodies in the market.
The reporting line is to the Marketing Manager in Shenzhen.
Key Responsibilities:
Marketing
1、 Monitor and report on all relevant developments in the accountancy profession and the business community in Shenzhen
2、 Work closely with local universities and ALPs to promote ACCA to both university students and working adults
3、 Maintain close relationship with governmental bodies and marketing partners in co-branding events and maximise ACCA brand in Shenzhen market
4、 Assist on national and local press release preparation to implement and promote the ACCA brand
Employers
1、 Identify and build up relations with potential key employers in Shenzhen
2、 Promote ACCA’s approved employer programme in the region in order to generate interest in the scheme and secure approvals under the scheme
3、 Assist Marketing Manager to provide value-added service to approved employer by conducting in-house talk, technical training, information sharing and inviting senior management from influential employers to speak and attend ACCA event
4、 Execute employer lead events to raise the profile of ACCA with key employers
Members
Assist Member/Student Services team to organize events in Shenzhen
Students
Answer daily enquiries from students and prospective students and provide other routine services to students
Assist the Member/Student Services team in the organisation of the events in Shenzhen
Others
Undertake any other duties assigned by marketing manager
Key Metrics (financial and/or non-financial):
1、 Number and quality of services provided to employers
2、 Employers’ recognition of ACCA and satisfaction on working with ACCA
3、 Number and quality of events organized
4、 Number of new relationship established
Knowledge, Skills and Experience:
1、 A bachelor degree with at least 3 year solid working experiences on marketing, sales, PR and event management. Background on accounting and finance is preferred.
2、 Excellent interpersonal and communication skills with the ability to build relationships with colleagues and external contacts/clients at all levels.
3、 Excellent presentation and sales skills.
4、 Excellent proficiency in English writing and speaking.
5、 IT proficiency and good working knowledge of computer applications, particularly MS office.
6、 Self-motivated, proactive with strong sense of responsibility, great team work spirit and good attention to details.
7、 High level of integrity and self-discipline.
公司介绍
ACCA
Organisation
ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants. We aim to offer business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management. As the first global accountancy body entering into China, ACCA now has over 23,000 members and 48,000 students, with 8 offices in Beijing, Shanghai, Chengdu, Guangzhou, Shenzhen, Shenyang, Hong Kong SAR and Macau SAR.
Founded in 1904, ACCA has consistently held unique core values: opportunity, diversity, innovation, integrity and accountability. We believe that accountants bring value to economies in all stages of development. We aim to develop capacity in the profession and encourage the adoption of consistent global standards. Our values are aligned to the needs of employers in all sectors and we ensure that, through our qualifications, we prepare accountants for business. We work to open up the profession to people of all backgrounds and remove artificial barriers to entry, ensuring that our qualifications and their delivery meet the diverse needs of trainee professionals and their employers.
We support our 162,000 members and 428,000 students in 173 countries, helping them to develop successful careers in accounting and business, with the skills needed by employers. We work through a network of 89 offices and centres and more than 8,500 Approved Employers worldwide, who provide high standards of employee learning and development.
关于ACCA
ACCA (特许公认会计师公会)是全球最具规模的国际专业会计师组织,为全世界有志投身于财务、会计以及管理领域的专才提供首选的资格认证。ACCA目前在中国拥有超过23,000名会员及48,000名学员,并在北京、上海、成都、广州、深圳、沈阳、香港以及澳门共设有8个代表处。
ACCA自1904年成立以来,一直秉承着独特的核心价值,即机遇、多元性、创新、诚信和责任。我们深信,会计师能够在经济发展的各个阶段创造价值。ACCA致力于培养会计师的专业能力,支持采纳统一的国际准则。我们的价值观与各行各业的雇主保持一致,并且确信,ACCA培养的是能够为企业增值的会计师。ACCA让来自不同背景的有志之士都有机会进入财会行业,并且不断创新、修订并推广我们的专业资格,满足学员和雇主的多样化需求。
我们为全球173个国家的162,000 名会员及428,000名学员提供支持,从雇主的技能需求出发,为会员和学员的事业发展提供完善的专业服务。ACCA透过全球89个办事处和中心,以及全球超过8,500家认可雇主,为员工的学习与发展提供高标准服务。
ACCA总部网址:http://www.accaglobal.com
ACCA中文网址:http://cn.accaglobal.com
To submit your application, please email your resume in English and Chinese,photograph and cover letter explaining why you should be considered for this role to tracy.he@accaglobal.com by 15th April 2015.
For more information about ACCA, please visit www.accaglobal.com.
Organisation
ACCA (the Association of Chartered Certified Accountants) is the global body for professional accountants. We aim to offer business-relevant, first-choice qualifications to people of application, ability and ambition around the world who seek a rewarding career in accountancy, finance and management. As the first global accountancy body entering into China, ACCA now has over 23,000 members and 48,000 students, with 8 offices in Beijing, Shanghai, Chengdu, Guangzhou, Shenzhen, Shenyang, Hong Kong SAR and Macau SAR.
Founded in 1904, ACCA has consistently held unique core values: opportunity, diversity, innovation, integrity and accountability. We believe that accountants bring value to economies in all stages of development. We aim to develop capacity in the profession and encourage the adoption of consistent global standards. Our values are aligned to the needs of employers in all sectors and we ensure that, through our qualifications, we prepare accountants for business. We work to open up the profession to people of all backgrounds and remove artificial barriers to entry, ensuring that our qualifications and their delivery meet the diverse needs of trainee professionals and their employers.
We support our 162,000 members and 428,000 students in 173 countries, helping them to develop successful careers in accounting and business, with the skills needed by employers. We work through a network of 89 offices and centres and more than 8,500 Approved Employers worldwide, who provide high standards of employee learning and development.
关于ACCA
ACCA (特许公认会计师公会)是全球最具规模的国际专业会计师组织,为全世界有志投身于财务、会计以及管理领域的专才提供首选的资格认证。ACCA目前在中国拥有超过23,000名会员及48,000名学员,并在北京、上海、成都、广州、深圳、沈阳、香港以及澳门共设有8个代表处。
ACCA自1904年成立以来,一直秉承着独特的核心价值,即机遇、多元性、创新、诚信和责任。我们深信,会计师能够在经济发展的各个阶段创造价值。ACCA致力于培养会计师的专业能力,支持采纳统一的国际准则。我们的价值观与各行各业的雇主保持一致,并且确信,ACCA培养的是能够为企业增值的会计师。ACCA让来自不同背景的有志之士都有机会进入财会行业,并且不断创新、修订并推广我们的专业资格,满足学员和雇主的多样化需求。
我们为全球173个国家的162,000 名会员及428,000名学员提供支持,从雇主的技能需求出发,为会员和学员的事业发展提供完善的专业服务。ACCA透过全球89个办事处和中心,以及全球超过8,500家认可雇主,为员工的学习与发展提供高标准服务。
ACCA总部网址:http://www.accaglobal.com
ACCA中文网址:http://cn.accaglobal.com
To submit your application, please email your resume in English and Chinese,photograph and cover letter explaining why you should be considered for this role to tracy.he@accaglobal.com by 15th April 2015.
For more information about ACCA, please visit www.accaglobal.com.
联系方式
- Email:tracy.he@accaglobal.com