深圳招聘

Responsibilities:

- Develop and deliver training of Used Car sales, processes, product, marketing, to retail network and support wholesale company training in business relevant topics

- Develop and deliver career and certification program to UC Sales and Marketing related key potions in dealer organizations

- Conduct competitor research and benchmarking concerning UC training content and methods

- Develop training brochures based on the UC line function requirements and processes

- Clearly brief trainers and closely monitor trainers to deliver training content as requested

- Work with internal and external trainers to develop adapted and localized UC training concept, content, program specifications and materials for UC product & sales trainings

- Recruit, assess and develop External Trainer for Sales and Product training

- Elaborate and align the annual UC training plan and provide UC trainings statistics and reporting. Evaluate training effectiveness and follow-up with in-dealership training

- Setup Dealer coaching programs jointly with UC line function and measure the success

- Plan and manage UC trainings budget. Allocate budget and coordinate the planned topics



Qualifications:

- Bachelor of business administration, marketing, economics or equivalent

- At least 3 years job experience in marketing, preferably in selling new or used automobiles

- Automotive Retail experience

- Working experience on marketing agency level

- Fluent in Chinese and English is a must

- Understanding of Used Car Business

- Understanding of BMW corporate philosophy and image

- In-depth knowledge of training concepts and organization topics

- Strong planning and organization skills

- Good Microsoft office knowledge, SAP and TRIAS knowledge

- Strong creative and interpersonal skills. Practical, commercially pragmatic approach

- Customer and business oriented

- Excellent communication and interpersonal skills

- Able to work in an intercultural environment

华晨宝马汽车有限公司成立于2003年5月，是宝马集团和华晨汽车集团控股有限公司共同设立的合资企业。业务涵盖BMW品牌汽车在中国的生产、销售和售后服务。华晨宝马在辽宁省沈阳市配有先进的生产基地，在北京设有分公司，销售和服务网络遍及全国。合资公司现有员工约2万人，本土供应商超400家，连续15年成为沈阳***纳税企业。
华晨宝马沈阳生产基地是宝马全球生产网络中规模***的生产基地。目前，生产BMW 1系运动轿车、BMW 3系（含长轴距及标准轴距）、BMW 5系Li（及插电式混合动力）、BMW X1长轴距（及插电式混合动力）、BMW X2、BMW X3及华晨宝马首款出口全球的世界车型创新纯电动BMW iX3。2020年，华晨宝马大东及铁西两家整车厂共生产了超过60万辆BMW汽车。